Jennifer Kee Email & Phone Number

Abingdon, Md, United States

I develop and lead the content marketing strategy and its implementation for the consumer and franchise development sides of the business, as well as internal communications with our corporate team and system of franchisees. I integrate our content strategy over a variety of channels - websites, email newsletters, Facebook, LinkedIn, Instagram, YouTube, Brandpoint, and PRNewswire - via a variety of mediums - video, blog posts, email, social content, articles, print collateral, press releases, webinars, and presentations.I have the honor of leading and growing a team of creative professionals, and manage our public relations agency relationship. I provide expertise in marketing, consumer experience, and analytics to interdisciplinary teams on company-wide initiatives. I lead major marketing initiatives and campaigns from ideation to execution.I serve on an innovation committee with executive leadership to vet innovation ideas, set up professional development events, and mentor an innovation cohort.I represent the brand as a presenter at trainings, conferences and in interviews.

Abingdon, Md

I provided marketing consultancy to a franchise system of 213+ educational child care locations nationwide. This included building multi-channel marketing plans for new franchises, consulting with new franchisees about advertising, grassroots marketing and digital marketing, advising mature academies on marketing strategy, fulfilling Creative Services requests to ensure brand identity and consistency and creating training and educational materials for system-wide use.

Baltimore, Maryland Area

I was responsible for the deadline-driven workflow of creative projects for 50+ nutritional supplements. This included copy and content conception, strategy and review, print design, legal review, direct mail and order fulfillment projects, online video promotions, and e-commerce setup. I also provided creative direction to in-house and freelance copywriters, graphic designers, and web team and ensured that the customer experience was seamless.

Baltimore, Maryland Area

I processed allegations of research and professional misconduct against JHU School of Medicine personnel and disseminated training and education in the responsible conduct of research. I also trained and supervised a graduate student worker.

Baltimore, Maryland Area

I determined user requirements that led to the development and launch of an online compliance system at the JHU School of Medicine and performed daily maintenance of that system.

Baltimore, Maryland Area

I reviewed faculty consulting agreements to ensure their compliance with JHU School of Medicine policies and was the main point of contact for data inquiries and reporting.

Baltimore, Maryland Area

I provided general administrative support for a center that trained local governments in emergency preparedness.

Mba, Marketing Management

Ba, Historic Preservation

Non-Credit Certificate In Print Graphic Design

Studied the application of principles of graphic design and typography to InDesign, Illustrator and PhotoShop.