Jenn Jost Email & Phone Number

Seattle, Washington, United States

https://www.razorfish.com/work/bank-of-the-west/

Seattle, Washington, United States

Plan, execute, manage, and report on full-funnel B2B and B2C media campaigns across Facebook, LinkedIn, Twitter, and display partners.• Serve as the primary day-to-day client contact and foster strong working relationships with clients, the creative team, and publishers to facilitate seamless and timely execution of campaigns• Craft strategic media plans and targeting approaches to ensure campaign goals are met• Build social campaigns on Ad Managers (Facebook, Twitter, and LinkedIn) and set up all ad creative, copy, and tags• Analyze and deliver campaign performance trends to clients weekly• Construct and present performance recaps after campaign completion with a focus on identifying learnings for future efforts

Seattle, Washington

Planned and managed paid media campaigns for Nike across direct response and brand experience initiatives on Facebook, Twitter, LinkedIn, Snapchat, Reddit, display, and OTT.• Develop, execute, and manage digital paid media planning and buying for social, display, and OTT campaigns• Advocate and negotiate budgets and media on behalf of the client• Determine campaign success based on reporting metrics• Develop media insights and recommendations for future initiatives based on past campaign performance and emerging trends research• Seek out and vet emerging platforms, partners, and trends to test in upcoming campaigns• Foster strong working relationships with clients, internal teams, and partnering agencies to facilitate seamless and timely execution of campaigns• Serve as the day-to-day media contact for clients and publishers• Manage and mentor Assistant Media Planners, helping to facilitate career growth• Study demographic data and consumer profiles to identify desired target audience

Seattle, Wa

Implemented and executed cross-platform campaigns with a focus on social media for Nike’s direct response efforts and provided daily campaign maintenance via performance optimizations.• Planned, activated, and managed digital media campaigns based on client objectives, consumer insights, and market research• Leveraged multiple platforms to create a strategic, full-funnel media presence for clients• Generated RFPs and managed responses• Conducted campaign optimizations to test assets, placement types, and audiences• Streamlined the internal team’s planning and actualizing process by developing a planning grid in Excel to organize, track, actualize, and forecast campaign budgets• Implemented and executed cross-platform campaigns with extensive focus on social media• Collaborated with client and internal teams to establish media goals, objectives, and strategies for digital campaigns• Provided daily campaign maintenance via performance optimizations

Seattle, Wa

Worked as an extension of Target Media Network to monetize Target’s retail site.• Collaborated with Senior Media Planners to respond to RFPs and develop customized ad campaigns on Target.com• Utilized media planning tools (comScore, MRI, Pathmatics) to generate data that drove key insights and strategies for clients• Built prospecting presentations for Account Executives that highlighted Target’s unique value • Generated campaign performance analysis, including delivery/pacing and optimization recommendations

Tulsa, Ok

Tulsa, Ok

• Developed monthly SEO reports by using Google Analytics• Edited briefs, websites, and presentation materials before presentation and launch• Conducted client and industry research• Assisted in back-end web development through WordPress• Developed travel itineraries for brand planners

Tulsa, Ok

• Conducted sales lead research to grow the potential client database• Developed training videos and written tutorials for new hires• Streamlined the sales lead research process which was adopted by the marketing research team • Handled Salesforce organization and management of clients