Jenn Lyke Email & Phone Number

St. Louis City County, Missouri, United States

East St Louis, Illinois, United States

Increased social media following by 500% in two years.Increased Give STL Day donations by 200% in one year. Achieved 20% growth in direct mail income in less than one year.Grew email marketing list by 60% in two years. Secured $200,000 in new grant funds in one year.Recruited more than 40 new volunteers to the organization in three months. Established a 3-year relationship with Americorps VISTA program to build capacity for the organization. Helped secure first-time United Way Safety Net funding.Established organizational identity and brand standards. Developed highly engaging mission-driven content in video and written format. Created a new logo managed the design process of the new agency website. Managed/monitored all digital assets. Featured writer in The Messenger Catholic Newspaper. Created bi-monthly e-newsletter using Mailchimp. Managed all aspects of brochure and print newsletter copywriting and design. Secured television and newspaper coverage.Created mission-focused presentations for various audiences, including the board of directors, the United Way of Greater St. Louis, grant funders, and local community leaders. Identified and recruited new board members and non-board committee members.Managed board development projects, including one-on-one interviews and educational presentations. Member of the senior leadership team for organization of 60+ employees.Managed all aspects of volunteer engagement, including applications, background: screenings, orientation, training, recognition, and retention. Supervised Americorps VISTA members, Master of Public Administration interns, and database coordinator. Active contributor and/or staff lead on organizational infrastructure projects, including strategic planning, succession planning, program/mission alignment, strategic data analysis, strategic communications, board recruitment, budget planning, and management.Responsible for raising $1.1 million annually.

Belleville, Illinois, United States

Managed school’s 50th anniversary celebration which included the creation of an “Alumni Hall of Inspiration” and a celebration weekend (with a series of events) for alumni and friends of the school. Provided oversight for the school’s most recent strategic plan, managing relationships with the consulting firm and stakeholder committee.Created all collateral material, videos, social media, direct mail and email “asks” associated with the Igniting the Future Together Comprehensive Campaign. Generated all proposals and negotiated a multi-year corporate partnership involving in-kind services and financial support valued at $500,000. Managed and monitored all digital assets including the website, WordPress blog, YouTube channel, Facebook, Instagram, and Twitter. Created and managed all aspects of annual alumni magazine. Provided crisis communication support for school leadership.Wrote all event scripts for school leadership and emcees. Managed media relations. Featured writer in The Messenger Catholic Newspaper. Supervised a team of three people responsible for fundraising, marketing, and admissions.Responsible for raising $350,000 annually.

Lebanon, Illinois, United States

Implemented a parent engagement program with the goal of increasing affinity for the university leading to philanthropic supportPlanned parent events and activities at university events such as New Student Orientation, Fall Family Weekend and CommencementCreated monthly eBlast communications for the parent communityBudget planning and management

St Louis, Missouri, United States

Managed a unique cause marketing partnership between a consumer cereal brand, local grocery chain and Gateway180 in creation of a mass market walk event resulting in 1,400 participants, 720 new donors to the organization (in an 8 week time period) and a net of $70,000. Partnership included managing a media buy funded by the consumer cereal brand.Provided a voice for Mack, a 4 year-old boy, who told me the worst thing about being homeless was not having a backyard. Persuaded organizational leadership to make young Mack’s vision a reality. Led fundraising, communications and volunteer management efforts for the creation of “Mack’s Backyard” a tree-lined, park-like play space for children to escape the burden of homelessness.Managed agency re-branding process in 2010 and all marketing/ public relations and media outreach for the organization including crisis communication management.Redesigned agency's volunteer program to include a strategic focus on corporate relationship management and engagement of individuals of influence and affluence resulting in more than $250,000 of professional services and in-kind donations in 2010.Implemented an “adopt-a-room” program resulting in $150,000 of in-kind support in two years which helped leverage additional grant support.Social media management and monitoring.Implemented distinguished event for the organization raising a net of $350,000 in three years. Instituted a succession planning process which has led to recruitment and retention of chairpersons from Fortune 500 corporations.Increased charitable giving to the organization by 150% from 2009 to 2012.Member of the leadership team of the organization supervising a data and volunteer coordinator.Responsible for raising $300,000 annually.

Maryville, Illinois, United States

Recognized at national American Cancer Society summit for leading one of the top five new Making Strides Against Breast Cancer events in 2008 (in a market with the strongest Susan Komen Race for the Cure event in the country).Created a sponsorship presentation based on Society’s Patient Navigation Services which was later shared with the entire Illinois Division staff by senior leadership in Chicago.Produced and created a mission dramatization for the purpose of educating Society’s audience on what sets the organization apart from other similar (breast cancer focused) organizations in the community. Dramatization was used at other events in the division and was incorporated as a best practice into the kick-off breakfast process the following year.Corporate and individual relationship management skills leading to highly profitable results for the Society providing dramatic rejuvenation to a 38 year-old distinguished event.Successes include a couple matching all proceeds of live auction and recruitment of top business leadership to event committee and event leadership.Secured Flagship Sponsorship commitment ($7,500) from one of the top employers in the region. Managed relationship with senior level executives and team leaders resulting in a fundraising total of $15,000, double their commitment.Created an activity to engage school children in the mission and fundraising efforts of the Society’s gala program; the activity generated nearly $7,000 in new money for the Society and was presented as a best practice for the Society.Responsible for raising $300,000 annually.

St. Louis, Missouri

Implemented national walk event in the St. Louis region resulting in national recognition as one of the top three events in the nation.Assisted the national organization in promoting the walk-a-thon program to other regions. Presented the program on behalf of the organization to other NCCJ regional boards.Recruited and coordinated up to seventy-five volunteers of all capacities from corporate, civic and government organizations to participate in all NCCJ events.Designed professional, cost effective marketing materials including newsletters, event invitations and program brochures.Responsible for raising $250,000 annually.

Education record

Education record

Education record