Jenny Saffrin Email & Phone Number

Buena Vista, Co, Us

San Jose, California, Us

San Jose, California, Us

San Jose, California, Us

Denver, Co, Us

Denver, Co, Us

*impacted by layoffs due to COVID-19*

Denver, Colorado, Us

Denver, Colorado, Us

- Own automated and promotional email, push, and in-app message campaigns from conception to execution, including journey-mapping, copywriting, and scheduling- Collaborate with the design team to build out marketing materials to ensure brand consistency across all platforms and communications- Manage 16 weekly promotional email campaigns sending to 3+ million shoppers - Track and report weekly email campaign metrics (open rate, conversions, click-thru, unsubscribes) - Determine winning A/B test results and develop optimizations to improve overall campaign performance to drive business goals- Manage the vendor relationship and creation of mobile-responsive landing pages for educational, promotional, and lead generating purposes- Participate in the Ibotta ‘buddy’ program to help new hires navigate through their first few months of onboarding

Minneapolis, Mn, Us

- Assisted in the development of strategic plans for digital programs related to how clients and advisors collaborate online- Proven ability to manage simultaneous projects within scope, budget, and timelines from concept definition through implementation while providing frequent and clear communications to project team, leaders, and stakeholders- Lead projects across multiple cross-functional teams within the organization. One of which led to over 10,000 clients enrolling in text alerts- Partnered with the content and client engagement teams to ensure all messaging and marketing collateral is clear, consistent, and followed both site and brand standards- Managed vendor relationships to seamlessly integrate enhancements and ensure roadmaps align with internal strategic plans- Analyzed key metrics to forecast volumes and costs, identify trends or areas of improvement and report on performance towards goals- Created leader presentations to summarize point of departure, objectives, roadmap, and proposed experience enhancements- Researched financial industry and non-industry digital trends and incorporated recommendations into strategic plans to improve the client experience - Managed user acceptance testing preparation and execution for new client digital enhancements - Assisted in onboarding, professional growth, and success of contractors on the team

New York, New York, Us

Business Analyst Consultant with a top financial institution client – Wells Fargo. - Liaison between the business and technology groups to enhance internal system applications - Prioritized, gathered, and documented requirements and presented to design partners - Coordinated user acceptance testing including management of the overall test strategy, execution, and communications to project stakeholders, outlining status, risks, issues, and next steps - Supported production validation, integration, and implementation of technical projects for multiple phased releases - Managed over 50 requests per day to add or update system access and roles for the entire Wells Fargo business unit - Built strong relationships across the organization including internal and external business stakeholders and technology partners

Minneapolis, Mn, Us

- Worked with the Enterprise Account team on projects concerning National and Alamo car rental companies- Responsible for understanding the client’s business goals and managing agency resources to ensure those goals were met - Managed client’s weekly email deployments to 1.5 million subscribers each week- Prepared and participated in weekly client status calls and weekly team meetings - Managed project timelines and coordinated tasks with team members including art directors, front end developers, and database managers - Researched and developed a strategic plan to improve client direct marketing emails

Bachelor’S Degree, Marketing

Business Administration And Management, General