Jenny Ruttman Email & Phone Number

Chicago, Illinois, United States

• Manage marketing efforts including the communication of new solutions, programs, events, promotions, sales tools and other materials to gain mindshare within the partner community. This includes all Technology Services Distributors (TSDs) and their Selling Partners Nationally. • Improve BCN Partner Channel visibility both internally and externally through campaigns, Promotions/SPIFFS, and programs. • Build upon social media activity through an expanded set of social media tools to drive awareness and recognition of the BCN brand and BCN solutions within the partner and customer communities by becoming a thought leader.• Support marketing efforts, including marketing into specific segments, developing Partner Channel communications.• Manage and participate in industry events, regional partner events in conjunction with BCN Partner Sales Directors to help build relationships and educate partners on how BCN may be a good fit.• Manage webinars/trainings• Web Master of BCN website

Chicago, Il

• Support marketing efforts, including developing Field messaging & communications for Mid-Market/Medium and the Verizon Partner Program to drive awareness within the channel. • Develop marketing content and sales enablement tools for internal sales teams and their business partners. • Manage Verizon Partner Program communication platforms and website. • Manage Channel Advertising through ad placements in CRN, Channel Partners and other industry publications. • Work with the Verizon PR team to ensure accurate communications are in place for program changes and other relevant news items for publicizing in the telecom industry.

Chicago, Il

•Manage marketing efforts across indirect sales channels, including the communication of new solutions, events, promotions, sales tools and other materials to gain mindshare within the partner community. This includes all National Distributor Partners and their Sub-Agents nationally. • Drive demand and revenue growth by fully enabling XO Business Partners to increase XO mindshare and revenue growth through execution of joint marketing plans.• Improve XO Partner Channel visibility both internally and externally through campaigns and programs. • Plan, execute and measure marketing and sales effectiveness programs to support the attainment of the indirect channel sales and revenue goals. • Web Master of myXO portal for partners including managing all content, partner-facing demo trainings and programs. Work closely with the IT Dev group to create the portal from layout, design, function to completion. • Build upon social media activity through an expanded set of social media tools to drive awareness and recognition of the XO brand and XO solutions within the partner and customer communities by becoming a thought leader.

Aurora, Il

• Orchestrated branding campaign that increased awareness while simultaneously increasing the level of dealer participation in co-op advertising campaigns from 2% to 26% y/y• Increased dealer participation in co-branding websites by 87% over prior year• Increased dealer participation for online marketing support tools by 78% over prior year• Managed lead tracking system output which led to 100% lead goal attainment• Managed dealer showroom expansions which resulted in consistent brand messaging across multiple states

Tualatin, Or

• Created co-branded advertising campaigns for dealers to increase awareness and drive sales through multiple media channels • Created advertising incentives through print media, radio, events and POP materials • Managed and tracked consumer energy rebate promotion with record sales growth of 17% over budget on upgraded premium energy package• Managed overall marketing budget while forecasting and tracking expenses earning an A+.• Implemented and drove co-op claim program while exceeding overall goal by 60%• Coordinated and participated in home shows and charity events showcasing products and generating leads

Portland, Or

• Coordinated and participated in tradeshows to increase brand awareness and create sales opportunities for the enterprise and mid-market sales teams.• Coordinated and managed demand generation activities including direct and electronic mail campaigns that contributed to 20% increase in linked sales pipeline.• Managed and implemented online web seminars that raise awareness, including both pre and post marketing activities contributing to significant leads for sales.• Assumed high level responsibility of accurately forecasting and providing marketing budget support of $1.8M annual budget on monthly and quarterly basis enhancing controls detrimental in planning and executing programs.• Proactively collaborated with team to streamline processes that resulted in more efficient and timely campaign execution and lead routing. • Managed giveaways for tradeshows, reference gifts and other promotional campaigns.

Portland, Oregon Area

Bachelor Of Science, Marketing/Advertising

High School Diploma, General