Jeremy Jones Email & Phone Number

Cambridge, Gb

On the tactical, or day-to-day level, the key to my success nowadays come from knowing that it's not about me. I am fortunate to head a talented team of marketers specialising in digital and content marketing, distributor marketing and marketing operations, with the single goal of helping our country/subsidiary marketing teams around the globe (and those of our Distributors) to be as successful as possible. To achieve this, we define and deliver best practice marketing processes, select and ensure tools and systems are optimised for their use, and create and deliver training that directly matches their needs. We also create content in conjunction with industry and technical experts right across our global organisation, that helps our customers and prospects identify and act upon opportunities for greater sustainability, continuous improvement in production efficiency, profitable business growth, easier regulatory compliance and a whole host of other benefits of doing business with Domino. This content is delivered through blogs, thought leadership articles, technical white papers, press releases, videos, and other media, all supported by global Social Media programmes. My primary measure of success is the growth and development of our global marketing teams' results, but I work to ensure the same personal growth and development can be achieved by every member of my team. Through that, I know our customers will benefit from better information and advice, that's more easy to access and consume, and which surpasses their expectations for a Domino interaction.At a strategic level, I look to improve the brand direction and perception of Domino globally, build plans that support the funnel growth the business needs to achieve our short and long term ambitions, improve the integration between marketing excellence and sales enablement, and maintain a operational and organisational vision for a successful global marketing function for the next decade.

Cambridge, Cambridgeshire, Gb

Cambridge, Gb

** Corporate and campaign-driven content marketing management **The role's primary purpose is to manage the effective creation of a customer-centric, insight-driven corporate content marketing programme for global execution, in support of the company's business priorities as outlined in the business plan. Tight collaboration with technology subject matter experts in Product & Solution Strategy and Portfolio Marketing, Global Sales and Sales Excellence ensures the creation of compelling, competitively differentiated content that aligns to the sales approaches, for central distribution and local execution by the regional Demand Generation teams.Through increasing analysis of customer personas and Buyer Journeys with Portfolio Marketing, the goal is to educate and inspire through issues-based content that is specifically targeted at - and tailored to - the customer's own buying phases of awareness, consideration and engagement.General responsibilities include the positioning and development of the AVEVA global brand through all media, including: • Earned (online and off-line media coverage, article contributions and speaking engagements, syndication of AVEVA content); • Owned (AVEVA corporate magazine, videos etc.); • Paid (advertising, sponsored activities e.g. technology webinars, PPC); • Shared (social media content, referencing and commenting on third party content etc.)In addition to the management of the in-house creative team, and external creative agency relationships, I also have responsibility for AVEVA's external communications and social media team, and (through collaboration with Portfolio Marketing) the production of commercial insight-based thought leadership materials and product and solution collateral.Additional responsibilities include the development and maintenance of the corporate website and landing pages, and support for the Sales Excellence team through the production of sales enablement and training material.

Cambridge, Gb

** Global campaign development and content production **The creation of the Campaign Management discipline within AVEVA's marketing organisation was to support the transition from tactical, discrete product- and technology-centric marketing activities, to customer-focused, issues-based integrated marketing programmes. A truly matrixed function, the team collaborated effectively with commercial and technology strategy teams, Product Marketing, Corporate Marketing, Regional Marketing and the Global Sales organisation to establish corporate Thought Leadership content for consistent global deployment. The Campaign Management discipline supported the Product Marketing organisation through content creation and deployment planning for key technology branding and launches (including AVEVA Engage), and the regional execution of market beachhead promotional activities (such as a Social Selling pilot in North America).The role required the recruitment and management of two Global Campaign Managers (1 in Cambridge, UK; 1 in Houston, USA).

Cambridge, Gb

** Enterprise software product and solutions marketing management **Creation and promotion of content marketing material for the Enterprise Solutions portfolio to all global markets and territories. Implemented campaign-driven plans for positioning of new technology offerings. Extensive sales enablement activities (webinars, presentations, production of training materials etc.) Line management of two Marketing Assistants.

Cambridge, England, Gb

** Software product strategy management and marketing infrastructure creation **Supported the company during its early-stage maturing from provider of custom development and consultancy to product-based software vendor, through the hands-on creation of a complete multi-mix marketing ecosystem.Key duties:• Integrated marketing campaign creation, deployment and analysis;• Value proposition development at corporate, solution and campaign level;• Briefing and management of external PR and Telemarketing agencies;• Creation of new corporate website with web-to-lead nurturing (including social media, PPC, promotional webinars);• Organisation, promotion and management of trade event attendances, incl. stand/banner/collateral.

Austin, Texas, Us

** Strategic software marketing and European campaign co-ordination **Following the successful completion of the sale of Datanomic to Oracle, this role focused on centralising and coordinating Applications Field Marketing for the Public Sector & Healthcare markets in Western Europe. The role also carried additional Strategic Account Marketing responsibility for the 5 PS/HC accounts in the Oracle Top 100.Duties included:• Budget management and campaign planning for dedicated PS/HC in Western Europe;• Collaboration with WE Regional Marketing Directors and Managers to ensure PS/HC prioritisation in horizontal field marketing activities;

Cambridge, ., Gb

** ROI-driven lead generation, product & corporate marketing for enterprise applications **Part of the management team that grew and sold this venture capital-backed customer screening and data quality software business to Oracle.Primary responsibilities included the conception, delivery and management of demand generation and lead nurturing programmes for significant pipeline growth.Also managed an extensive programme of media relations and brand awareness activities to promote Datanomic and its product suite to the global financial services sector (for customer screening/KYC solutions) and the general customer data quality sector.Key duties:• Integrated marketing campaign creation, deployment and analysis;• Value proposition development at corporate, solution and campaign level;• Full marketing budget management and control of all discretionary spend;• Recruitment and performance management of external marketing contractors (Telemarketing, PR);• Hands-on design, copywriting and production management for corporate and product marketing collateral;• Management of all web-based activity (website, social media, PPC, webinars);• Events management: third party, partner co-branded and solus seminars and User Groups, including speaking slot negotiation (and personally presenting), stand/banner/collateral design & production etc.;• Working with the Line of Business heads and Alliances Director to create SI joint marketing campaigns

Cambridge, Gb

Master Of Arts (M.A.), Radio (Journalism & Features)

Bachelor Of Arts (B.A.), English Language And Literature