Created from the ground up, driving progress in all areas, including but not limited to: Initial Vision and Strategy, Branding & Identity, Website UI & UX, Software/Database Architecture & Development, Hosting Infrastructure, Performance Scaling, Security, Maintenance & Continuous Improvement.Some noteworthy accomplishments are: - Designed software/database architecture & communication with Redis to handle fast search andretrieval of posts/users among hundreds of thousands of records (using sample data). - Custom-coded large list virtualization. - Custom bfcache for when browser bfcache is not relevant. - History states so back button closes popups & menus. - Real-time communication so tabs/devices stay up-to-date.

Trusted advisor to the owner to assist with not only technology, but any strategic thought needed to expand and enhance value to customers.Successfully migrated from Magento to Adobe Commerce Cloud, creating a custom frontend theme with a 100 Lighthouse page speed score, integrating it with third-party software through APIs, developing over 60 custom backend/frontend modules, and customizing and integrating third-party modules.IMPORTANT: EarthTurns.com was acquired in 2024. I had no part in the current website.

Scaled company from 2 employees with ~$100K in annual revenue to 10 employees with >$2.5M in annual revenue through strategic leadership, operational improvements, technological innovations, and targeted business development efforts.Lead developer for seamless migrations from Monster Commerce to Volusion to Magento, as well as other continuous technology enhancements.Played a key role in the successful sale of the company, managing negotiations, due diligence, and transition processes to ensure a smooth acquisition by Earth Turns, LLC MO.