Smesta is a design team that was formed by my friends and I back in 2021. It is a branding and creative lab that o fers help for any creative needs.• I led the team for marketing purposes and have achieved 400+ followers. Developed marketing strategies and concepts. Crafted the social media timeline for instagram posts.• Responsible for working as UI/UX Designer (web application) and Graphic Design (social media).• Worked with clients by helping boost their social media needs and… Show more Smesta is a design team that was formed by my friends and I back in 2021. It is a branding and creative lab that o fers help for any creative needs.• I led the team for marketing purposes and have achieved 400+ followers. Developed marketing strategies and concepts. Crafted the social media timeline for instagram posts.• Responsible for working as UI/UX Designer (web application) and Graphic Design (social media).• Worked with clients by helping boost their social media needs and marketing. My responsibilityincludes: developing timeline, competitive analysis, brand research, others. Show less

Project: Compass by Kontrak Hukum Jul 2022–Feb 2023• Lead the user interface design development.• Created the design system and logo for the company. (Defining the colour, logo, supergraphics)• Collaborated closely with the AI engineer & Front End Engineer.• Crafted the information architecture, wireframe (low fidelity prototype), and high fidelity prototype.• Designed a user-centric user interface and user experience that increased and enhanced user flow.

• Collaborated with lecturer and teaching assistant• Crafted assignments and lab tutorials using Python library• Assisted and supervised students of this course• Graded students’ assignments & exams

• Partnered with another teaching assistant to create and grade homework assignments• Assisted and tutored students of this course• Supervised students in exams

Lead the end-to-end research process; identify research opportunities, research planning, finding UT candidates, execution, synthesize, proposing insights, and recommendation delivery with the right methods (quantitative, qualitative, or behavioral).Tools used: Whimsical, Figma, Google Analytics, Google Sheets

• I was responsible to lead the documentation and cinematics team. • Managed a team of 11 people of DnC.• Shoot and edit videos for publication needs.

• Gathered around 490+ registrants• Worked with UX Researchers from Tokopedia, Gojek, and Gizalab• Helped to grade registrants task submissions• Worked in a team of 11