Creative, data-driven digital marketer with eleven years of experience producing viral content and record growth for such brands as Discovery Channel and Whole Foods Market. Developed strategies and campaigns that saw a 2,500% increase in search-based web traffic, 50% increase in social media followers, and a 600% increase in video views.My work experience has three distinct paths. I spent ten years as a software engineer for the DoD. Since exiting that field, I’ve built my career as an effective digital marketer and social media manager, working at such brands as Discovery Channel and SXSW. I also have a food blog and have partnered with brands like Whole Foods Market, Facebook, and Twitter. Founder and Editor-in-Chief of the vegetarian and vegan food blog, JERRYJAMESSTONE.COM, that focuses on planet-friendly eating and sustainability. I have been featured online at People, TODAY, the Huffington Post, and regularly in BuzzFeed. I have a grown a social media following of over 300,000 fans. I recently partnered with Twitter to launch their very first curated Periscope channel on cooking. Along with recipe development and food photography, I regularly create video content for YouTube and livestreams for my audiences on Twitter and Facebook. I also do cooking demos on local TV shows such as Good Day Sacramento.As one of Discovery Channel's Social Media Editors, I developed both strategic and viral content for such properties as Discovery Editorial, Animal Planet, MythBusters, TreeHugger, and Shark Week. I have a keen sense for quality content that is also viral. Outside of Discovery, I have also contributed to The Atlantic and MAKE Magazine (print version). I worked largely with SXSW and SXSW Eco, where I advised on event content and aligning speakers. I also contributed to the convention's editorial voice and focus.
Listed skills include Blogging, Social Media Marketing, Social Media, Facebook, and 45 others.
