-Lead successful monthly ad campaign launches by effectively coordinating resources across multiple departments and stakeholders.-Collaborate and partner with creative teams and strategists to lead team to innovative creative work constantly exceeding client expectations.-Managed high-priority accounts with exceptional attention-to-detail and commitment, including the completion of the 3-year program goal in just 19 months, leading to its permanence as a program.

-Optimized daily workflow including management of resources and schedules-Identified and resolved roadblocks to maximizing productivity-Collaborated closely with the Creative Director and Creative team to plan and facilitate all phases of life cycle for all projects-Proactively led communications between the Associate Media Director and Project Management Director to ensuring their teams submitted completed projects and related budgets ahead of deadlines-Created and implemented process improvement measures for departmental and interdepartmental mass communication

-Scoped, estimated, executed, and managed an average of 60+ monthly projects through completion-Launched successful advertising campaigns monthly for twelve dealerships on schedule and on budget-Led the execution and launch of integrated branding campaigns and sales events in conjunction with interdepartmental teams-Analyzed project budgets in preparing transactional billing reconciliations for client billing and revenue recognition-Created weekly eblasts including analytics campaign tracking for twelve dealerships involving Creative, Project Management, Direct Response, and Account Management teams.-Collaborated with a company consultant to custom tailor project management system for launch of department

-Created and presented monthly media plans and budget proposals-Facilitated meetings with dealership general managers and agency representatives-Collaborated with the agency team to create, present, and execute marketing campaigns-Established and maintained successful relationships with dealerships and original equipment manufacturers (OEMs)-Conducted in-depth market research regarding ongoing developments related to the industry, clients, and competitors -Reviewed monthly data analytics on campaigns to gauge performance and adjust as needed to meet goals for results-Assisted in determining financial projections for clients including potential profitability

-Awarded (along with team) with two Silver American Advertising Awards from the American Advertising Federation in Colorado Springs in 2014 for two creative campaigns with outstanding performance-Assisted the client in earning top performer in sales percentage in the United States with the highest growth percentage in sales in the country within the manufacturer’s core focus vehicles and vehicle segments-Developed the annual $19 million marketing budget for over 30 Toyota dealerships-Collaborated across departments to effectively plan and facilitate successful marketing campaigns-Trained, motivated, and mentored new employees to outperform expectations in all areas of duty

-Developed the annual $19 million marketing budget for more than 30 Toyota dealers. Worked with traditional and digital media buyers to incorporate client input to create custom, effective, and efficient media buys while maximizing co-op reimbursements. Improved the overall budget process by implementing automated updates of media spend information.-Collaborated with clients and manufacturer to develop and incorporate advertising campaigns that aligned with their business strategies.-Facilitated print and digital pieces through the art and creative departments to fulfill creative needs for client’s media buys.-Analyzed monthly campaigns for Toyota to produce model spending reports, successfully communicating client campaign details. Evaluated budgets monthly to produce financial status reports for Board of Directors meetings and made any adjustments.-Responsible for the event planning of the quarterly multi-day Board of Directors and annual All-Dealer meetings at various locations across the country. Successfully managed the budget and scheduling of accommodations, food/beverages, meeting rooms, and entertainment for more than 100 people. Ensured strong communication with the event team to proactively address potential issues.-Collaborated with team members to develop recommendations and formulate strategies for the upcoming quarter’s creative campaigns and the association’s traditional and digital media needs.-Initiated monitoring of Attorney General Regulations to ensure all creative assets met Federal and State regulatory requirements. Accountable for working with lawyers to maintain legal compliance for each media type’s finished advertising pieces. Submitted creative assets for approval of compliance with Toyota Brand Identity Standards and Ad Covenant Regulations.-Trained and mentored new employees.

-Reduced production time 50% by streamlining collaboration and effectively managing projects-Managed planning, facilitation, and timely delivery of ad campaigns-Collaborated closely with clients, internal teams, and external teams to ensure accurate execution of clients’ creative requests-Presented sales reports for each client and presented the results during weekly departmental meetings

-Ensured accuracy and timely submission of traffic instructions to vendors and stations-Resolved issues with internal and external resources-Streamlined logistics for delivery of materials to clients leading to on-time shipment of an average of 150 packages per day-Trained, motivated, and mentored associates

-Maintain Ent's Twitter and Facebook accounts; increased Twitter following by over 18%; increased Facebook fans by over 16%-Conduct marketing research-Created and carried out two social media campaigns-Work with marketing managers to improve presence on the University of Colorado at Colorado Springs campus-Discovered another bank infringing on one of our trademarks.