Jess Dungan Email & Phone Number

Seattle, Washington, United States

Rockville, Maryland, United States

Resumed my former job responsibilities on a contract basis.

Greater Seattle Area

• Managed email campaigns and marketing automation to deliver relevant content to recipients at the right time• Identified customer segments using KPI’s and measurable metrics to create segmentation strategies• Performed A/B testing of subject lines, content, images, and offers resulting in higher open and click-through rates.• Created a series of short surveys to quickly gauge customer satisfaction and developed a system to identify and encourage reviews from happy subscribers•… Show more • Managed email campaigns and marketing automation to deliver relevant content to recipients at the right time• Identified customer segments using KPI’s and measurable metrics to create segmentation strategies• Performed A/B testing of subject lines, content, images, and offers resulting in higher open and click-through rates.• Created a series of short surveys to quickly gauge customer satisfaction and developed a system to identify and encourage reviews from happy subscribers• Leveraged Facebook Messenger campaigns via ManyChat to request feedback from satisfied customers Show less

Rockville, Md

• Created, engaged, and grew thriving online community across multiple social network channels by presenting a client-centric company voice resulting in increased customer retention. • Ideated and implemented creative ways to engage audiences through blog posts, newsletter content, event themes, surveys, graphic design, and song lyrics; measuring ROI of platforms and accordingly optimizing tactics to boost ROI.• Created compelling content for clients' email campaigns including all… Show more • Created, engaged, and grew thriving online community across multiple social network channels by presenting a client-centric company voice resulting in increased customer retention. • Ideated and implemented creative ways to engage audiences through blog posts, newsletter content, event themes, surveys, graphic design, and song lyrics; measuring ROI of platforms and accordingly optimizing tactics to boost ROI.• Created compelling content for clients' email campaigns including all copywriting, design, and HTML coding for all campaigns.• Identified customer segments using KPI’s and measurable metrics created segmentation strategies, A/B testing of subject lines, content, images, and offers resulting in higher open and click-through rates.• Collaborated with product teams and technical partners to gather and critically analyze processes to determine potential customer pain points to pivot message and offer needed solutions. Show less

• Owned the day-to-day production schedule for web content including all text, media, and light markup. • Oversaw creative direction and promotional strategies for e-Commerce websites, social networking, and email content.• Sourced, selected, and managed a team of freelance writers to develop engaging article content to convey company’s vision. • Designed, delivered, and analyzed consumer surveys to determine product likability, market response, and buyers’ intent to purchase. •… Show more • Owned the day-to-day production schedule for web content including all text, media, and light markup. • Oversaw creative direction and promotional strategies for e-Commerce websites, social networking, and email content.• Sourced, selected, and managed a team of freelance writers to develop engaging article content to convey company’s vision. • Designed, delivered, and analyzed consumer surveys to determine product likability, market response, and buyers’ intent to purchase. • Collaborated with web production team to address site issues, implement new web features, and strategize ways to reduce obstacles ensuring efficiency. • Identified solutions for workflow efficiency, revenue generation, and customer engagement using available data, client perspective, and intuition. Show less

Washington D.C. Metro Area

• Served as Web Specialist for the Federal Highway Administration’s National Scenic Byways Program to develop grants and strategize a process from conception to completion. • Partnered with FHWA staff and contractors to identify and assess web design, features and enhancements resulting in more increased site traffic. • Assessed and redesigned website to ensure content met program needs, objectives and expectations for the FHWA and other target customers.• Managed web production… Show more • Served as Web Specialist for the Federal Highway Administration’s National Scenic Byways Program to develop grants and strategize a process from conception to completion. • Partnered with FHWA staff and contractors to identify and assess web design, features and enhancements resulting in more increased site traffic. • Assessed and redesigned website to ensure content met program needs, objectives and expectations for the FHWA and other target customers.• Managed web production expectations by communicating with both the on-site client and the off-site web development team on objectives and timelines, facilitating monthly meetings between groups to address concerns and minimize miscommunications and project delays. • Authored and delivered plain language documents to explain highly technical and complicated government programs to assist grant applicants with the grant submission process via Grants.gov. • Designed MS Access databases for HR management team to input and manage data for both client projects and internal company use. Show less

Greater Nashville Area, Tn

• Designed and composed e-mail marketing campaigns• Monitored item sales and quantities to discern best feature items for web campaigns• Collaborated with senior-level management on marketing strategies and initiatives• Created marketing and product copy for items sold on ShopAtHomeTV.com, and for HGTV and DIY web stores• Wrote additional copy for banner ads, taglines, and e-newsletters, as well as talent biographies as needed• Trained newly hired writers to use CMS as well… Show more • Designed and composed e-mail marketing campaigns• Monitored item sales and quantities to discern best feature items for web campaigns• Collaborated with senior-level management on marketing strategies and initiatives• Created marketing and product copy for items sold on ShopAtHomeTV.com, and for HGTV and DIY web stores• Wrote additional copy for banner ads, taglines, and e-newsletters, as well as talent biographies as needed• Trained newly hired writers to use CMS as well as code HTML• Performed QA for design and code, and proofread copy on both the site and e-newsletters Show less

Greater Nashville Area, Tn

• Produced a weekly TV show for Middle Tennessee Real Estate listings and services, featured on Nashville's Comcast Spotlight Network• Wrote, edited, and recorded voice-over copy for all listings and service provider ads• Rewrote and redesigned all marketing materials for show• Maintained Home Center Network website• Scheduled placement of advertisements by area• Designed layout of individual ad slides using Photoshop• Served as liaison between clients and production… Show more • Produced a weekly TV show for Middle Tennessee Real Estate listings and services, featured on Nashville's Comcast Spotlight Network• Wrote, edited, and recorded voice-over copy for all listings and service provider ads• Rewrote and redesigned all marketing materials for show• Maintained Home Center Network website• Scheduled placement of advertisements by area• Designed layout of individual ad slides using Photoshop• Served as liaison between clients and production staff• Supervised video editor to ensure quality of program Show less