Jess Dungan Email & Phone Number

Seattle, Washington, United States

Rockville, Maryland, United States

Resumed my former job responsibilities on a contract basis.

Greater Seattle Area

• Managed email campaigns and marketing automation to deliver relevant content to recipients at the right time
• Identified customer segments using KPI’s and measurable metrics to create segmentation strategies
• Performed A/B testing of subject lines, content, images, and offers resulting in higher open and click-through rates.
• Created a series of short surveys to quickly gauge customer satisfaction and developed a system to identify and encourage reviews from happy subscribers
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• Leveraged Facebook Messenger campaigns via ManyChat to request feedback from satisfied customers Show less

Rockville, MD

• Created, engaged, and grew thriving online community across multiple social network channels by presenting a client-centric company voice resulting in increased customer retention.
• Ideated and implemented creative ways to engage audiences through blog posts, newsletter content, event themes, surveys, graphic design, and song lyrics; measuring ROI of platforms and accordingly optimizing tactics to.
• Created compelling content for clients' email campaigns including all… Show more
• Created compelling content for clients' email campaigns including all copywriting, design, and HTML coding for all campaigns.
• Identified customer segments using KPI’s and measurable metrics created segmentation strategies, A/B testing of subject lines, content, images, and offers resulting in higher open and click-through rates.
• Collaborated with product teams and technical partners to gather and critically analyze processes to determine potential customer pain points to pivot message and offer needed solutions. Show less

• Owned the day-to-day production schedule for web content including all text, media, and light markup.
• Oversaw creative direction and promotional strategies for e-Commerce websites, social networking, and email content.
• Sourced, selected, and managed a team of freelance writers to develop engaging article content to convey company’s vision.
• Designed, delivered, and analyzed consumer surveys to determine product likability, market response, and buyers’ intent to purchase.
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• Collaborated with web production team to address site issues, implement new web features, and strategize ways to reduce obstacles ensuring efficiency.

Washington D.C. Metro Area

• Served as Web Specialist for the Federal Highway Administration’s National Scenic Byways Program to develop grants and strategize a process from conception to completion.
• Partnered with FHWA staff and contractors to identify and assess web design, features and enhancements resulting in more increased site traffic.
• Assessed and redesigned website to ensure content met program needs, objectives and expectations for the FHWA and other target customers.
• Managed web production… Show more
• Managed web production expectations by communicating with both the on-site client and the off-site web development team on objectives and timelines, facilitating monthly meetings between groups to address concerns and.
• Authored and delivered plain language documents to explain highly technical and complicated government programs to assist grant applicants with the grant submission process via Grants.gov.

Greater Nashville Area, TN

• Designed and composed e-mail marketing campaigns
• Monitored item sales and quantities to discern best feature items for web campaigns
• Collaborated with senior-level management on marketing strategies and initiatives
• Created marketing and product copy for items sold on ShopAtHomeTV.com, and for HGTV and DIY web stores
• Wrote additional copy for banner ads, taglines, and e-newsletters, as well as talent biographies as needed
• Trained newly hired writers to use CMS as well… Show more

Greater Nashville Area, TN

• Produced a weekly TV show for Middle Tennessee Real Estate listings and services, featured on Nashville's Comcast Spotlight Network
• Wrote, edited, and recorded voice-over copy for all listings and service provider ads
• Rewrote and redesigned all marketing materials for show
• Maintained Home Center Network website
• Scheduled placement of advertisements by area
• Designed layout of individual ad slides using Photoshop