Jesse Allerton Email & Phone Number

Chicago, Illinois, United States

Manage efforts to develop, align, and execute the integrated communications strategies designed to build awareness of and support for United Way Worldwide’s organizational priorities, areas of impact, and strategic initiatives.

Chicago, Illinois, United States

Chicago, Il

• Develop and execute integrated marketing and communications strategies in support of the Y’s national social responsibility priorities, including diversity, inclusion and equity work, global engagement and philanthropy, volunteerism, culture and employee engagement, and leadership development.• Create and lead marketing efforts for the Y’s annual Welcoming Week campaign, in which Ys across the country host events to bring together more than 100,000 immigrants and U.S.-born neighbors to strengthen community bonds. • Lead all communications for several national and international YMCA conferences, including the Diversity, Inclusion and Global Engagement Conference, the Women’s Leadership Conference and the YMCA’s 175th Anniversary Global Youth Event.• Develop messaging, business case materials, annual reports, storytelling and donor communications in support of the Y’s annual $1.6 million World Service Campaign to support the community-building efforts of Ys in more than 50 countries.• Write and disseminate electronic newsletters to engage all 100K+ local YMCA staff nationwide (Culture Connection; Commitment in Action), as well as a monthly print publication for all 22 million Y members and program participants (Member News).• Lead internal communication efforts in support of the Y’s brand research and refinements; enhance staff stewardship and adoption of the Y brand.• In response to COVID-19 crisis, developed messaging and a marketing communications toolkit to help YMCAs prepare to reopen and re-engage their communities safely; and wrote and disseminated daily update newsletter to Y CEOs across the country.

Chicago, Illinois, United States

• Managed a team responsible for implementing communication plans to keep members engaged and empower them to address the most pressing needs of their communities.• Write and direct email marketing copy, website, blog, and social media content, newsletters, and print publications for Rotary's 1.2 million members worldwide.• Collaborate with colleagues across functions, including editorial, translation, graphic design, quality control, printing, and fulfillment to see publications through from draft to distribution.• Write strategic communications for the president, CEO, and other leaders to inspire Rotary members and advance corporate objectives.• Lead internal communication efforts in support of Rotary's rebranding efforts, and enhance staff and member adoption of new voice and visual identity standards for Rotary's brand.• Manage several corporate partnerships with international NGOs to improve the scope and impact of Rotary’s humanitarian activities.

Served as team leader in the administration of various service, networking, and recognition programs. Improved processes for communicating with program constituents, implementing program-specific goals, and evaluating results. Provided comprehensive support to several committees and task forces appointed by the president of Rotary International.

Administered seven recognition programs designed to encourage the efforts of outstanding Rotary volunteers and clubs. Provided support to networking associations for volunteers who shared common vocational backgrounds or recreational interests.

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