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- Digital Marketing Strategy: Developed, monitored, maintained, and optimized innovative digital marketing strategies, specifically focusing on Social Media and Search Ads.- Budget Advisory: Provided strategic advice on the ideal and effective budgets for online campaigns to maximize ROI.- Client Success Plans: Collaborated with clients to create and execute success plans and OKR strategies, managing them on a daily basis to ensure goal achievement.- Data Analysis & Actionable Insights: Leveraged proprietary software, Billy Grace, to extract valuable insights, converting them into actionable strategies that consistently exceeded client objectives.- Initiative & Client Advisory: Took the lead in introducing new initiatives, playing a pivotal role in advising clients and contributing to their digital marketing success.- Presentation & Reporting: Collaborated with colleagues to present compelling reports about campaign results and potential opportunities to clients, contributing to client retention and satisfaction.- Industry Trends: Kept abreast with the latest digital marketing trends and developments, applying them to strategies as relevant.- Client Communication: Served as the primary point of contact for clients, promptly answering questions and providing necessary guidance and support​.

- Responsible for optimizing campaigns on social media;- Supporting customers' campaigns on Google Ads- Supporting the onboarding of new customers: this includes market analyses, keyword analysis, setting up campaigns, setting up Google Analytics & Google Tag Manager- Analyzing the performance of customers and thinking along in the strategy of customers

• Developed and implemented digital campaigns, microsites and landing pages for Moongro and her clients and monthly campaign budget plans with ambitious targets and clear focus.• Continuously tested & improved campaigns based on A/B tests for optimized performance & user experience.• Selected high-quality clients to collaborate with, track campaign KPIs regularly and suggest initiatives; present campaign results and pipeline overviews regularly.• Maintained all the Moongro domains to optimise user experience

· Set up and optimized data driven online (social media) advertisements· Wrote a marketing communication plan· Worked with email marketing· Implemented website personalization with Datatrics· Intermediary between the sales and digital team

· Recruited flex workers for Dutch governmental institutions· Managed internal data of the flex workers· Maintained customer contact with Dutch governmental institutions