Creative Services & Social Media Specialist
Memphis, Tennessee, United States
I support the organization with centralized creative, design, social media, and marketing support services to most efficiently administer marketing efforts across the Lennys brand while enforcing and updating brand guidelines. Developing, designing, producing, organizing, and distributing print, physical, and digital marketing assets needed to execute the brand strategy, tactics, and promotional calendar including website, email marketing, in-store signage and displays, print advertising, etc. Supporting the marketing team with the development and implementation of Lennys' marketing plans and strategies and keeping project plans up to date. Ensuring that marketing deliverables are on time, and well-executed. Writing marketing copy.Creating and developing engaging content for social media platforms that support the brand's purpose and values. Achieving benchmark metrics for success in social media and reputation management and reporting on social media performance. Nurturing relationships with guests online to create raving fans – recovering guests who have had a bad experience. Working with marketing service vendors to support tactics and strategy.