• Responsible for executing the SOP for all tasks, communicating and socializing process docs to internal teams.• Utilize project management software to effectively track and execute campaigns.• Audit and create new workflows for our paramount global clients.• Develop project timelines to keep track of key deliverable milestones and identify areas of overlap or contradiction and connect internal teams with resolutions.• Gather information from a variety of sources, aggregate and represent information in a clear, organized manner.• Effectively prioritize and accurately identify project tasks and deliverables, while managing timelines and resources to meet project goals.• Organize and track all creative trafficking processes for all tactics on multiple campaigns.• Extract data collection and KPI reports to measure campaign performances to gauge progress and gain insights to help improve advertising strategies.• Train newly hired project managers in the project management workflow, and process SOP's.

• Collaborated with Comms Design, Analytics and Client Advice and Management to ensure alignment with and delivery against client KPI’s.• Updated status documents for client meetings.• Gained knowledgeable about client’s business and its competitors to determine sufficient advertising. and media needs and ensure plans are properly executed and delivered.• Oversaw the execution of media negotiations of National TV linear and digital/video/mobile offerings, as well as alternative video including cinema and place-based channels.• Accountable for video plan output timeliness, accuracy, and overall excellence.• Provided senior-level guidance and review on schedules, research, POV’s, and client presentations to ensure quality and client-readiness.• Developed and maintain media partner relationships and prepare planning costs for Upfront, Scatter buys.• Negotiated pricing that reflects efficiencies, clients’ objectives, resolve issues with media partners, and train negotiators and associates in all the nuances of negotiation as well as all Nielsen services and how to use them.

• Lead investor to local and national account teams.• Oversaw other investors and assistants in these teams to deliver all clients' requests at a timely and orderly manner. Manage and work on multiple accounts with rapid turn arounds and due dates.• Supervised personal assistants for my local DMAs• Buys and maintain local and national media through general market and direct response buying tactics.• Collected and organize local, national, and OTT reporting to present to the client weekly.• Attended client calls to review the accounts' strengths, shortcomings, achievements, and goals.• Requested and gathers various local, national, and OTT monthly invoices to ensure vendors and stations are being compensated accordingly.

Clients: GEICO, Stanley Steemer, Dish, Popeyes, Dean Foods, Burger King, CarMax, Health Net, Chobani, Tim Hortons, Little Caesars, Ruby Tuesday, Altice, FanDuel, Belk, Lifetime, History, A&EMarkets: Evansville, Jackson TN, Columbia, Cedar Rapids, Watertown, Hartford, Tucson, Victoria TX, San Angelo, Springfield MO, Des Moines, Little Rock, Monroe, Rockford, Harrisburg, Panama City, Lake Charles, Peoria, Youngstown, (Tune-in: Louisville, and Sacramento)• Acquired comprehensive knowledge of 15+ DMAs in order to produce and maintain local broadcast and cable budgetary campaigns.• Developed and administed local broadcast and cable budgetary campaigns.• Cultivated important relationships with local media representatives and affiliates.• Reconciled billing discrepancies delivered final drafts of campaign posts through editing and rating overrides.

• Trained new team members for the assistant buyer role within the local television department as a "Horizon Media Ambassador."• Aided three local television buyers in maximizing client media budgets and ensuring client goals were met and exceeded.• Utilized "Neilson Keeping Trac”, weekly posts and pre/post logs to monitor various media orders, ensuring the delivery, placement, and correct flight dates within 20 local television markets simultaneously.• Worked to receive confirmation on media orders from television stations, requested a percentage of added value for each stations' final budgets and reconciled discrepancies for multiple different clients and markets.

• Gathered daily with fellow team members to brainstorm ideas of plots for potential television shows. • Collected extensive research to construct a captivating narrative for the chosen projects.• Pitched refined storylines to over 30 major television networks' development team representatives. • Edited hour-long Skype interviews of actors/actresses into two-minute-long cast reels on Avid editing software.

• Conducted interviews with players and coaches for the purpose of producing daily segments for the exclusive UPenn Sports digital channel.• Operated video equipment handled lighting and audio settings and performed studio green screen shoots. • Edited over 30 video features with a focus on marketing and communication.• Worked closely with team staff to provide concise and informative updates of athletic activities to viewers.