Senior Writer + Content Strategist
Current*Delivering actionable content strategy and recommendations to clients across the technology sector with subject matter expertise ranging from hardware and semiconductors to software and cloud services, including deep engagement in sustainability, artificial intelligence (AI), and security technologies.*Developing messaging and positioning based on research and market insights, serving as a foundation for product and program go-to-market initiatives.*Creating a wide range of marketing and sales assets across the customer lifecycle, including sales presentations and narrative development, leave-behinds, webpage and social media content, blogs, sales guides, battlecards, FAQs, infographics, ebooks, customer evidence, and more.*Ghostwriting executive content, including blogs and presentations, collaborating with VP-level leaders to create compelling storylines and thought leadership.*Supporting across a breadth of marketing product and campaign launches, partner programs and joint GTM motions, field enablement and training, as well as customer relationship initiatives.