We connect data. We connect ideas. We connect the life sciences industry to the rest of the health care ecosystem to catalyze innovation and impact.

Optum Frontier Therapies is a mission-driven health care services business that focuses on orphan, rare disease, cell and gene therapies—the new frontier of health care.

As Senior Marketing Manager, I was responsible for creating strategic marketing collateral, presentations, website content and digital campaigns for pharmaceutical manufacturers, payers, providers, and patients/caregivers.

In this role, I collaborated with various stakeholders to support unique needs and created differentiated marketing collateral to advance our specialty and infusion businesses amongst the payer and pharma market.

In my role at Microf, I supported marketing operations by driving consumer generated leads, growing website and social media traffic, brand development, and creating marketing collateral.Microf was established in 2010 to accommodate the growing demand for more flexible options surrounding the replacement of a residential heating/cooling system.

As Product Marketing Manager, I was responsible for designing and producing a broad range of high-end promotional, advertorial and web materials and associated collateral for use in campaigns, direct mail, email marketing, magazines, social media outlets and tradeshows. I organized and coordinated all tradeshow activity. I managed the company marketing calendar, expenses, and budget to determine ROI. I led the project development for the new Stradis website, content, and management, as well as maintained relevant content for our various social media platforms. I actively conducted market research on new products, technology, procedures, and competitors to brief and train the sales force. In addition, I operated the customer relationship management (CRM) database and reporting tools. I am a co-patent (pending) owner of an innovative barrier product for consumers.Stradis Healthcare is a leading provider of custom surgical procedure packs for a wide range of healthcare practices, surgery centers, hospital networks, and medical distributors across the United States.

As the Marketing and Conferences Coordinator, I designed our internal and external marketing materials, managed social media platforms, scheduled e-newsletters to be sent to our database of over 35,000 mid-management and C-level executives, drafted sales proposals to Fortune 500 companies, reconciled invoices against budgets and managed all aspects of event registration and project management.Womenetics is a a multi-dimensional media platform providing women with an ongoing and expanding source of the essential tools and knowledge necessary to boost business success. Womenetics has been recognized by Forbes as one of the Top 100 Websites for Women in 2010 and 2011.

Provided assistance as needed to account and creative staff team. Maintained Client samples and Client files. Researched and prepared materials for account team to present to Clients. Submit estimates for Client’s approval. Proofed and edited layouts for submission to Clients. Monitored day-to-day progress of campaigns.

As a Leasing Specialist I conducted showings of apartments to prospects with an acceptable closing ratio to achieve property goals. Verified applications, process lease paperwork, work internet leads. Served residents by writing service requests and following through on special requests, maintenance orders via telephone calls and office visits. Marketed Uptown Square by designing campaigns to generate activity, cold calling to businesses in order to get hot leads, decorating show units and planning resident activities. Maintained monthly market survey of competition, shopping surrounding communities. Completion of Learning Xchange, Grace Hill and eTraining property management courses. Served as promotional talent in Capture The Market video advertisement for Uptown Square Apartments – view at: (http://www.videoapt.com/portals/0/filegallery/VideoPages/1514_UptownSquare/UptownSquare.swf)

Managed the Storm Evaluation and Restoration Plan (SERP) manual for the Milledgeville area.Fashioned a Customer Service Survey, set up Safety and Health, Employee Information and Goals boards with current data and creative graphics. Designed spreadsheets for Claims Damages and Outdoor Lighting. Generated databases and Service Saver logs for Engineer and Line Crew. Produced National Joint Utilities Notification System (NJUNS) tickets. Organized the Milledgeville area Call Out Book. Provided assistance to customers via telephone calls and office visits.