Creative Direction & HR/PA Duties:- Spearheading creative agendas, including in-house content creation, from budgeting to production and editing.- Managing schedules, searching for potential candidates, and conducting interviews for new team members.- Identifying and recruiting new talents to enhance in-house content creation for campaigns and advertisements.E-commerce & Social Media Management:- Creating design concepts tailored for diverse social media markets.- Running ads on multiple advertising platforms, including Meta and internal e-commerce platforms.- Addressing inquiries from prospective buyers across various platforms.Strategic Planning:- Developing weekly to monthly advertising strategies.- Establishing and maintaining brand awareness through impactful advertisements and designs.Brand Vision & Campaign Oversight:- Driving the brand's creative vision, overseeing the development of captivating campaigns.- Ensuring a cohesive and engaging brand experience that sets products apart in the market.E-commerce Operations:- Running and maintaining e-commerce operations, including stock management, design, promos, and packaging.- Editing images and processing online orders.Achievements:- Successfully managed a dual role, combining Creative Director and HR/PA responsibilities.- Implemented efficient scheduling and recruitment processes, contributing to the growth of the team.- Orchestrated impactful creative agendas, resulting in enhanced brand visibility and engagement.

Multifaceted Creative ProfessionalCreative Designer:- Conceptualized and crafted captivating designs that met the diverse requirements of advertisers, effectively translating their visions into visually appealing assets.- Produced innovative designs for office essentials including ID cards, packaging, and logos, enhancing the company's branding and professional image.- Contributed as an Assistant Camera for commercial shoots, ensuring seamless coordination and capturing high-quality visuals that aligned with creative objectives.Ecommerce Content Creator:- Created tailor-made content to enrich the company's catalog, skillfully presenting products in their best light and contributing to a more engaging online shopping experience.- Orchestrated and executed promotional campaigns, leveraging creative storytelling to effectively highlight product benefits and drive customer engagement.Social Media Advertising Specialist:- Strategically managed e-commerce advertisements on social media platforms, optimizing campaigns to maximize reach, engagement, and conversion rates.- Collaborated closely with cross-functional teams to align ad strategies with business goals, resulting in cohesive and high-impact marketing efforts.Key Achievements:- Successfully assisted in commercial shoots, contributing to the production of visuals that were instrumental in securing new advertising contracts.

- Created a wide range of captivating product designs tailored for social media platforms, resulting in increased engagement and customer interest.- Developed visually appealing graphics and imagery that effectively showcased the features and benefits of the products, contributing to a 15% rise in click-through rates and a 20% growth in online inquiries.- Led the conceptualization and execution of various design campaigns, driving a 25% higher conversion rate of potential buyers to actual customers.- Collaborated closely with the marketing team to align designs with the brand's visual identity, ensuring consistency and reinforcing brand recognition across all social media channels.

Social Media Manager- Spearheaded the creation, curation, and management of dynamic company fanpages across diverse social media platforms, fostering a thriving online community and amplifying the brand's digital footprint.- Innovatively designed and developed a comprehensive spectrum of company assets, encompassing graphics, multimedia content, and promotional materials, ensuring a consistent and compelling brand identity.- Orchestrated targeted ad campaigns with a focus on lead generation, yielding a consistent influx of high-quality leads for the sales pipeline.- Collaborated synergistically with the field marketing team to facilitate seamless lead handover, resulting in a remarkable 30% surge in lead-to-sale conversion rates.- Formulated and executed data-driven strategies to optimize ad performance, leading to an impressive 25% reduction in cost per lead and a maximization of the marketing budget's impact.

Administrative Specialist and Digital Marketer- Proficiently administered consumer databases, ensuring accurate and up-to-date information, thereby enhancing the efficiency of data-driven decision-making processes.- Skillfully managed intricate mortgage documents, meticulously organizing and maintaining records, resulting in streamlined document retrieval and improved workflow.- Expertly handled consumer tax matters, ensuring compliance with regulations and deadlines, contributing to a seamless tax filing process and minimizing potential discrepancies.- Responsively addressed field team requirements, effectively coordinating resources and support, leading to improved operational synergy and on-ground success.