-10+ years experience as a digital product /marketing manager in the financial industry-Skilled in Scrum, Strategic Planning, Agile Product Management and Digital marketing-Work with teams to drive the adoption of new products and services-Interact with UX, UI designers, development teams to drive product features implementation, build consensus and coordinate product schedules
Rakuten International Commercial Bank
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Marketing ManagerRakuten International Commercial Bank Mar 2022 - Present
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Assistant Manager富邦銀行 Mar 2020 - Feb 2022 -
Manager花旗(台灣)銀行 Jun 2019 - Mar 2020 -
Digital Product ManagerCtbc Bank Jul 2017 - Jun 2019台灣 台北市• Reboot HomeBank App and responsible for the credit card function, e.g, develop the credit card feature, identifying for the specification and testing• Launched online foreign currency account opening in 2017, e.g, lead a team of 5 members to design and develop the user experience design, feature and quality control • Responsible for online account opening project, e.g, identifying product positioning, planning the feature and marketing communication, coordinating with internal experts and IT teams to meet the business goal -
Mobile App Product Manager /Product OwnerCathay Financial Holdings Co., Ltd. Apr 2014 - Jul 2017- Responsible MyRewards roadmap and reboot the APP, e.g, identifying product positioning and target user, developing value propositions and creating new product specification and features- Build first cross functional product team, including Card, Life and IT members - As a agile project manager to replaced waterfall method with agile project management to improve efficiency in project development- Work with UI and IT team in product user Interface and quality control- Prepare test cases according to product specs and test the product- Identify quality issues and drive corrective actions to resolve them- Prepare marketing materials, designing website and video- Work with Agent and DS on reviewing sales target, and product trainingAchievement:- MyRewards is Top 1 in iOS app store/ Android Google Play in financial categories for 2 weeks.- MyRewards has three hundred thousand members and over 90 thousand monthly active users.Product Manager/ online Marketing specialist in Cathay Symphox Info.-Responsible for online market (e.g. Yahoo, MOMO, PcHome)-Develop creative concepts for products and create communication assets for implementation-Marketing campaign / workshop program support and execution -
Sales Product ManagerAsus Sep 2013 - Apr 2014-Develop clear and effective marketing messages to drive the sales of new offerings-Develop the product roadmap and monitor the life cycle of products to ensure sales growth as well as timely transitions to new technology-Product time management, schedule planning and control.-Product quality management, including issue investigation, clarification and tracking.-Working with production line at manufactory for issue clarification and production performance improvement. -
Summer InternMarket Intelligence & Consulting Institute (Mic) Jul 2012 - Aug 2012-Analyzed the business model of innovative cosmeticsonline retailer BirchBox company.-Designed the innovative business model prototype calledPicscovery, which is a picture based search and recommendationengine for planning customer’s trip.
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Program SpecialistFormosa Cancer Foundation Aug 2008 - Sep 2010-In charge of proposing annual, monthly or new projects.-Designed handouts, poster and newsletter for all projectto help patient against cancer.-Responsible for Anti-Cancer Fighter Competition programincluding held concerts, press conference and recruited,trained volunteers.-Communicated and coordinated problems between governmentofficial and other partners.
Jill Chiang Skills
Jill Chiang Education Details
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Life Science
Frequently Asked Questions about Jill Chiang
What company does Jill Chiang work for?
Jill Chiang works for Rakuten International Commercial Bank
What is Jill Chiang's role at the current company?
Jill Chiang's current role is Digital Marketing/Digital Product Manager.
What schools did Jill Chiang attend?
Jill Chiang attended 國立清華大學, Fu Jen Catholic University.
What skills is Jill Chiang known for?
Jill Chiang has skills like Scrum, Agile Project Management, Agile Leadership, Mobile Applications, Product Management, Program Management, Product Development, Product Marketing, Management, Leadership, Strategic Planning, Research.
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Jill Chiang
Kd Panels (Keding Enterprises Co., Ltd.) International Sales RepresentativeNew Taipei City
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