 Managed the customer engineering and project management team with staff of 40+ members covering China including Shanghai & Shenzhen. Responsible for managing all platform & graphics application engineering, included thermal mechanical, advanced debug, firmware /driver supports and project management duties – ensuring each project is completed on time, under budget and exceeds expectations. Provided personalised support for key clients on APU/GPU products in client platform & graphics space, included OEM and channels customers in notebook and desktop designs.  Achieved 100% KPI under the constraint of a organisation global budget gap of $1M impacting the China team size reduction from 116 to 50 in three years while brining in new, strategic customers. Achieved the highest team engagement score (71%) in the organisation during global employee survey.  Supported 21 clients’ factories managing over 250 projects annually in China, including a new demanding Tier 1 customer w/o prior APU design experience. Managed the overall support and delivered within budget by improving work efficiency in turn enhancing customer satisfaction score from 3.5 to 4.1. Led early engagement/co-development projects with strategic OEMs in China. Collaborated with AMD global teams and won the annually AMD Global Executive spotlight Award for penetrating 100% competitors dominating market segment.  Actively collected customer feedbacks in silicon, software, validation tools and platform designs, bridged feedbacks to upstream engineering teams for future product improvement plan.  SRDC site leader of AMD Women forum (AWF), group includes 200+ females employee. Bring up various development programs for female employees.

- Lead AMD CSS China Engineering team includes Shanghai, Beijing and Shenzhen around 50 people.. -Manage platform AE team, system BIOS, driver support, desktop / mobile graphic support and advance debug team. - Managed all aspects of product development from concept to production, for desktop motherboards, notebook PCs, servers, graphics’ add-in cards and China factory support.- Responsible for CSS China engineering team budget, resources planning. Work closely with AMD Shanghai RD center. - Cooperate with other regional teams in Taiwan, Japan, Korea and North America.

 Managed numerous efforts for a startup company focus on iPhone application development.  Analysed market conditions and implemented market surveys, created MRD for new projects which included segment analysis, IP roadmap, engineering feature sets, user interface, pricing and deployments plans.  Built internal technical forum, bug tracking and knowledge base for future.

 Relocated to ATI Taiwan to lead Taiwan product support team, later company acquired by AMD.  Integrated ATI/AMD Taipei CPU/ chipset support engineering teams into one fully functional support team within 6 months without customer projects impacts, with the challenge of different product lines, technical focus and customer support models.  With customers and company investment shifted to China SRDC, team morale, new working models need taking care. Restructured and streamlined the engineering resource and process. Set up cross training and engagement plans with China teams. Led engineering teams to delivered 300+ projects annually met KPI. Led teams to resolve several productions, hold shipment crisis, included a key customer claim a $12M notebook recall compensation. Formed tiger teams across different engineering organization included chip FA, thermal mechanical, silicon designs, reduce the company compensation to minimal.  With PC market focus shift to notebook, rebalanced engineer resources, projects allocation, introduced new debug skills, ownership from NA, enabled desktop support team evolving to handle Japan OEM NB designs. Heavily improve the resource utilization by 25-30%.  Planned budget, managed critical hires, set goals and monitored performance measurement, coaching and developing employees to reach top productivity.

- Developed ATI first generation integrated chipset pin out, created reference schematic and do board bring up. Wrote schematic check list and layout guide line for South bridges. Generated layout trace length matching and rule checking calculators.- Created south bridge design collateral and development kits includes: reference schematics, datasheets, application notes, errata, lab notes and product advisory. - Developed FPGA emulation boards schematics , did layout review and bring ups. - Providing new product trainings for internal FAEs and external ODM customers and helping them resolve ASIC level issues. - Provide Tier-1 OEM on fast turnaround schematic, layout and BIOS registers reviews. - Helped local RD team did performance tuning, electrical measurement , battery life tuning on ATAPI / SATA / PCIE / USB interface. - Worked with external underwriter labs for EMI / ESD testing. - Built and drove a bug tracking system and an internal knowledge forum for south bridge application team. Proven very effective for cross regional debug efforts. - Work with marketing team to study latest technologies and review MRDs.

- Developed high-end Pentium II multi-processor server motherboards as well as high volume Pentium II boards. - Did schematics captures, PCB layout reviews, created layout guideline, ECN, BOM, prepared, BIOS image and other manuals / bring up collaterals - Debug high speed design signal integrity and power distribution issues. - Closely cooperate other departments on components sourcing, mechanical checking, validation, performance tuning and cost reduction. - Worked with production teams to solve manufacture and stability issues.

(Short stay due to division got impact)