I lead a creative team of graphic designers, copywriters, videographers and production managers. I oversee all creative development for national and international clients including over 170 countries, focusing on membership, training and conferences globally. Concepted and created rebrand of organization. Launched worldwide Q1 2022.

Clients: VyStar Credit Union, BD Biosciences, H&R Block, Sony BiotechnologyUpon arriving at Kreinest + Associates, I created a guerrilla campaign for VyStar Credit Union that increased member acquisitions by 300% during their Downtown Grand Opening period. Played major role in winning Sony Biotechnology account through a successful series of integrated marketing campaigns. I led a creative team with a client-centric philosophy that required the creative product to be measured not through awards, but how well it works to achieve the client’s goals. I oversaw all creative development at Kreinest + Associates and was responsible for the management of all creative and production resources.

Clients: GMAC, PECO, Mercedes-Benz, Porsche, MAB PaintsPlayed integral role on all agency accounts, including lead role in new business pitches.Re-branded agency’s largest account, GMAC Mortgage.

Clients: AT&T, UGI, Bank of America, National Penn Bank, Tetra Pond, United WayHired to restructure and re-shape an average agency into an award winning agency. We then successfully landed several new accounts including Bank of America. Also created the agency’s pro-bono workshop.

Clients: DuPont, Pfaltzgraff, Wood-Mode, DeLonghi, United Way, Coors, TulikiviLed collateral group on agency’s largest account, DuPont Stainmaster Carpet. Concepted and art directed DuPont’s Annual trade show events in Las Vegas, Nevada. Re-branded and re-designed a DuPont Stainmaster retail store in Mesa, Arizona which became the model for stores nationwide.

Taught evening and weekend courses on advertising & design.