Jim Schumacker Email & Phone Number

St. Louis, Mo, Us

St. Louis/Chicago

Austin, Texas

As CCO of Barfly, I worked with outside vendors and agencies to develop content for our clients, i.e. Restaurants and On-Premice venues. In addition, my duties included working with the sales department to increase our number of venues where consumers could enjoy our programming.

Saint Louis, Mo.

Domestcally, I managed fourteen plus agencies, communicating our creative objectives for each campaign and project, for outdoor, print, radio and television. Then reviewed all of the comps or scripts sent us, and chose the creative which we would produce. My group was heavily involved in the production of all creative ( from production, editing, music selection, etc.). We also attended all research, with brand teams, to make certain we delivered the proper message.In addition to our traditional advertising efforts, I managed our digital group, working with brand teams to develop advertising, websites, and promotions. I was also acting General Manager of Bud TV. including but not limited to development of all content.Internationally, we worked with our offices or partners in Toronto, London, Dublin and Shanghai to develop all creative.

United States

Responsible for overall marketing, including creative development in advertising, promotions, sport marketing and packaging. Acted as general manager of the brand, including budgets and overall P&L responsibility. Managed 10 plus people, in addition to giving direction to all of our agencies.