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If your brand is losing its edge because competitors are chipping away at it, or consumers are losing interest, we can probably help.We work with companies to build their brands to be leading competitors in their industries. We also reinvigorate brands so that they are noticed, compete more effectively and convert customers to advocates. We do this through strategic planning which includes research, product positioning and new products. Our creative marketing communications programs deliver your brand message, re-enforcing customer loyalty and reaching and compelling prospects.Our expertise cuts across consumer products & services, health sciences, financial service, retail, higher education and technology industries, and ranges from cosmetics to genetic analyzers to private banking. We work with companies, from start-ups to global brands. Our clients have included corporations, management consulting and marketing communications firms and non-profit organizations.If you would like to know more, contact me and we can have a discussion, without charge.Specialties: Strategic/brand planning, product positioning, communications development and tactical implementation.
Self-Employed
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PrincipalSelf-EmployedCape Elizabeth, Me, Us
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Brand Director/StrategyWorkshop Jan 2011 - Nov 2023Workshop develops successful brand and marketing communications. Our approach is simple: for marketing to work - to be successful in the long-term - there are 3 ingredients: know yourself, know your competition and know your consumers.www.workshop-marketing.com
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PrincipalCasey Communications Aug 1989 - Nov 2023Cape Elizabeth, MaineCasey Communications helps clients win; from start ups to global players in highly competitive industries clients have benefited from our strategic marketing and communications expertise.We offer proven skills in strategic planning and brand development, product positioning, new products launches and tactical communications.www.caseycommunications.biz
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Advisory BoardBizzeme 2013 - Feb 2016Portland, Maine Area
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Brand DirectorCore 4 Oct 2009 - Dec 2015Core 4 is a team of seasoned marketing communications professionals who have elected to concentrate its firepower on companies and industries that truly make a difference in the world. We focus on healthcare, life science, education, non-profit and other categories actively working toward making our world a better place.www.core4group.com
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Director Of Client ServicesGraymatter Agency Inc. 2006 - 2009Hingham, MaManaged strategic planning and communications development for healthcare products companies.
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Senior Brand Director/ConsultantPartners & Simons 1998 - 2009Strategic planning and client service; new business development
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Consultant, Health Sciences GroupHill Holliday 2005 - 2006Client representative for key health science group accounts. Clients included GE Healthcare (Europe), Bristol Myers Squibb, Candela Corporation, Covidien and others.New business strategist. -
Senior Vice President - Director Of Client Services And ResearchEmerson Lane Fortuna 1986 - 1989Director - client service, media, research, PR
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Senior Vice President - Group Account DirectorIngalls Quinn & Johnson 1982 - 1986Greater Boston AreaSenior Vice President, Group Account Director
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Frequently Asked Questions about Jim Casey
What company does Jim Casey work for?
Jim Casey works for Self-Employed
What is Jim Casey's role at the current company?
Jim Casey's current role is Principal.
What is Jim Casey's email address?
Jim Casey's email address is ji****@****ons.biz
What is Jim Casey's direct phone number?
Jim Casey's direct phone number is +178160*****
What schools did Jim Casey attend?
Jim Casey attended Suffolk University, Suffolk University.
What are some of Jim Casey's interests?
Jim Casey has interest in Social Services, Writing, Civil Rights And Social Action, Marketing, Politics, Photography, Sailing, Organic Gardening, Human Rights, Arts And Culture.
What skills is Jim Casey known for?
Jim Casey has skills like Brand Development, Advertising, Marketing Communications, Marketing Strategy, Direct Marketing, Strategy, Integrated Marketing, Marketing, Strategic Planning, Brand Management, Email Marketing, B2b.
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