Jim Helberg Email & Phone Number

In my 30+ years as a media executive, I have held a seat at the table to some of the greatest evolutions in the history of marketing and media. This powerful perspective has driven me to counsel blue chip clients well beyond today’s consumer market by positioning corporate strategies and investments over a longer-term to capitalize on media, content and messaging that drives financial results. I am probably best known for my work within the automotive category across all tiers for brands including Honda, Toyota, Nissan, and Chrysler, however, I have also served in senior-level positions across a wide portfolio of consumer categories including CPG, airlines, toys, financial and fast food. My philosophy of integrated media and marketing is that everything starts, ends and begins again with the Customer; each campaign, product, and media investment is unique and requires a fresh perspective on potential targets, approach and final mix of channels and platforms to obtain clearly aligned business objectives. In my career, I have stressed the need for greater integration of media properties and programs to both enrich consumer experience, financial efficiencies, and key analytic diagnostics.

Listed skills include Marketing, Media Strategy, Marketing Strategy, Integrated Marketing, and 1 others.

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  University Of Oklahoma

  Journalism & Advertising