Jim Hines Email and Phone Number
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Results driven, strategic marketing expert with deep experience building successful marketing programs in a multi-billion dollar consumer goods company. Strong track record for developing insights and analysis, crafting marketing strategy and implementing compelling tactical solutions that drive sales, improves profit, strengthens brands and enhances customer relationships. Excellent team builder with strong matrix-management skills and leadership style that motivates teams to excel.Specialties- Marketing Strategy and Planning- Brand Strategy and Brand Positioning- Consumer Innovation and Product Development- P&L Management and Execution- Marketing Insights and Promotion Analysis- Advertising/Promotions/Packaging Development- Multi-Channel Marketing - Agency Management
International Paper
View- Website:
- internationalpaper.com
- Employees:
- 21794
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Retail Marketing LeaderInternational Paper Dec 2013 - PresentCharlotte, North Carolina AreaResponsible for the development of all marketing strategy, annual plans and tactical activities to help drive growth in International Paper's Retail Packaging and Display business. Responsibilities include leading the development of all consumer/retail insights, advertising, marketing and sales collateral materials, trade show materials. I lead the sales force in education of all marketing efforts and materials. I also routinely participate in key customer sales calls with new client prospects along with current customers in both the CPG and Retailer universe.
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Director Shopper MarketingHanesbrands Inc. May 2009 - Nov 2013Team leader charged with developing shopper and trade marketing efforts for $3B+ Hanes brand at retail. Elevated marketing efforts to deliver better solutions for customers with higher sales and improved ROI results. Applied learning across key account base - Walmart, Target, Kmart, Sears, Kohl's, J.C. Penney, Dollar General, Family Dollar, Walgreens and Regional Mass retailers. -
Vp Customer Marketing & AdminHanesbrands Inc. Feb 2007 - May 2009Re-launched functional area by working across groups to integrate customer strategy, shopper insights, marketing execution, promotional analysis and sales communication processes in order to work together more cohesively.
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Vice President Marketing, Walmart TeamHanesbrands Inc. Mar 2005 - Feb 2007Responsible for developing and implementing integrated marketing events that included co-branded tv, circular tabs, radio, internet and in-store marketing support. Worked directly with Walmart Sr. Management on new apparel consumer segmentation and apparel section layout re-design.
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Vp Customer Marketing & Strategic AlignmentSara Lee Branded Apparel Nov 2002 - Feb 2005Led 12 person organization that developed annual customer-specific marketing and visual merchandising plans for our three largest accounts - Walmart, Target and Kmart. Improved trade marketing planning and post-promotion analysis processes across all three customer teams.
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Director Of Business Development - Walmart TeamSara Lee Branded Apparel Oct 2000 - Oct 2002Coordinated long-range strategic planning process and developed annual marketing plans for largest sales team in the company. Created new cross-category sales promotion and worked directly with Walmart on consumer segmentation project.
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Sr. Marketing Director - Sara Lee Sock CompanySara Lee Branded Apparel 1993 - 2000Re-vamped the marketing function to drive brands for a sock company acquired by Sara Lee that had been largely private label. Branded socks sales grew to over 80% of total volume. Directed Marketing, Product Merchandising, Special Markets Sales and Forecasting groups. Re-staged all four lines of socks to ensure future sales and profit growth.
Jim Hines Skills
Jim Hines Education Details
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Marketing And Finance
Frequently Asked Questions about Jim Hines
What company does Jim Hines work for?
Jim Hines works for International Paper
What is Jim Hines's role at the current company?
Jim Hines's current role is Retail Marketing Leader at International Paper.
What is Jim Hines's email address?
Jim Hines's email address is ji****@****nds.com
What is Jim Hines's direct phone number?
Jim Hines's direct phone number is +133640*****
What schools did Jim Hines attend?
Jim Hines attended Indiana University - Kelley School Of Business, Indiana University - Kelley School Of Business.
What skills is Jim Hines known for?
Jim Hines has skills like Product Marketing, Integrated Marketing, Marketing Strategy, Shopper Marketing, Market Planning, Strategy, Marketing Communications, Consumer Products, Product Development, Management, P&l Management, Strategic Planning.
Who are Jim Hines's colleagues?
Jim Hines's colleagues are Stan Roberson, Keerthi Chinthakrindi, Paquita Pryor, Juan Avalos, Heather Smeltser, Albert Carmichael, Kristy Caldwell.
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