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Jing Chen Email & Phone Number

Director, Global Digital Marketing, Strategy and Analytics at The Estée Lauder Companies Inc.
Location: New York, New York, United States 15 work roles 3 schools
1 work email found @elcompanies.com 3 phones found area 765, 888, and 917 LinkedIn matched
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Work email j****@elcompanies.com
Direct phone (765) ***-****
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Role
Director, Global Digital Marketing, Strategy and Analytics
Location
New York, New York, United States
Company size

Who is Jing Chen? Overview

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Quick answer

Jing Chen is listed as Director, Global Digital Marketing, Strategy and Analytics at The Estée Lauder Companies Inc., a company with 54519 employees, based in New York, New York, United States. AeroLeads shows a work email signal at elcompanies.com, phone signal with area code 765, 888, 917, and a matched LinkedIn profile for Jing Chen.

Jing Chen previously worked as Digital Marketing Director at The Estée Lauder Companies Inc. and Senior Manager, Digital Marketing & Analytics at The Estée Lauder Companies Inc.. Jing Chen holds Master Of Science (M.S.), Public Relations And Corporate Communications from New York University.

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Email format at The Estée Lauder Companies Inc.

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*@elcompanies.com
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Profile bio

About Jing Chen

Jing Chen is a Director, Global Digital Marketing, Strategy and Analytics at The Estée Lauder Companies Inc.. She possess expertise in social media, facebook, blogging, social media marketing, social networking and 28 more skills. She is proficient in English. Colleagues describe her as "I have had the pleasure of working with Jing since the summer of 2013 and could not be more pleased with her success, attitude and talent. Her eagerness to learn, work and be a part of the CollegeFashionista team never cease to impress me. Through the various tasks and projects Jing has performed as a marketing intern and as a photographer, she has displayed an incredible work ethic and sense of responsibility. I am always impressed by her ability to take charge of a photo shoot and create beautiful work. I have no reservation in recommending Jing. She would be an excellent asset to any team.", "Jing is a very hard worker and I think she would be an asset to any PR agency. She was able to complete tasks quickly and demonstrated strong research and analysis skills that helped her generate interesting new ideas and insights for our corporate strategies. I was very impressed with Jing's thoughtfulness, dedication and eagerness to learn more.", and "Jing is a detail-oriented, hard working individual with a strong desire to learn. No matter how small or large the task, Jing tackles each obstacle with the utmost professionalism, organization and efficiency. With a strong ability to mutli-task and balance multiple projects concurrently, the digital team felt confident in assigning larger, more in depth projects to Jing during her time at Bollare Communications. Jing is an early adopter in the social media and digital marketing landscape. I especially loved when she would inform the team of informative social media marketing articles or interesting social features another company had rolled out. This not only showed the team Jing's passion for the industry but also, her desire to be a team player. It was an absolute pleasure having Jing as a digital intern at Bollare Communications - she would be a strong asset to any team."

Listed skills include Social Media, Facebook, Blogging, Social Media Marketing, and 29 others.

Current workplace

Jing Chen's current company

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The Estée Lauder Companies Inc.
The Estée Lauder Companies Inc.
Director, Global Digital Marketing, Strategy and Analytics
New York, NY, US
Website
Employees
54519
AeroLeads page
15 roles · 10 years

Jing Chen work experience

A career timeline built from the work history available for this profile.

Digital Marketing Director

Current

New York, NY, US

Drive strategic digital innovation & execution across ELC portfolio Brands in the Travel Retail division. Enhance division analytics capabilities to inform OPEX planning - key projects include internal dashboard development and modeling (MROI, ROAS) work with 3rd-party measurement vendors.

Jul 2024 - Present

Integrated Marketing Function Manager, Travel Retail China

New York, NY, US

Stretch Assignment in China. Focused on 1) Joint Business Partnership (Tencent, Ctrip), 2) Performance Media Marketing, 3) eComm Marketing, and 4) Data Analytics

Mar 2020 - Mar 2022

Assistant Manager, Integrated Marketing, Travel Retail Worldwide

New York, NY, US

  • Performance Marketing Analytics Dashboard Development (from 0 to 1) 1. Centralize paid media and influencer campaign performance data across all Brands and locations to deliver consistent media benchmarks and optimize.
  • Digital Campaign Strategy Planning, and Execution 1. Identify & test out innovative opportunities that can scale globally 2. Codify process, develop best practices and clarify ownerships to optimize cross-regional.
  • Project Management: work closely with international partners, cross-functional teams and 3rd-party agencies to ensure alignment and seamless execution
May 2018 - Feb 2020

Business Analyst At Bomoda, A Division Of Weber Shandwick

New York, NY, US

Responsibilities expanded to account management. Key clients: Kate Spade, Michael Kors, La Mer

2017 - 2018 ~1 yr

Business Analytics & Business Development

Bomoda
  • Acquired by Weber Shandwick, a subsidiary of the Interpublic Group (NYSE: IPG), in November 2017.Specialize in fashion and beauty categories.
  • Business analytics & consultation: 1) Branding & Go-to-Market strategy advisory 2) Digital campaign effectiveness evaluation 3) Influencer identification and assessment 5) Industry best practices
  • Account management: 1) serve as the liaison between client's headquarter and APAC office to strategize and execute content localization 2) prepare monthly meetings with client's APAC executives 3) support on client's.
  • Product development: assisted with design and launch of platform-based and offline-based products
  • Business development: China Market Entry and new client acquisition; Converted beta clients to paying clientsClient acquired: Louis Vuitton, Bulgari, Michael Kors, La Mer, Ralph Lauren, Kate Spade, Furla, Ferragamo.
2016 - 2017 ~1 yr

Digital Marketing Intern

Bomoda
Oct 2015 - Dec 2015

Digital Media Assistant (Internship)

New York, New York, US

  • Assisted with creating online display and targeting campaigns to ensure all sales targets are achieved.
  • Reported digital campaign performance and earned placements on broadcast TV & radio.
  • Composed weekly reports using Google Analytics to determine top performing media modules and referral websites.
  • Built media and blogger contact lists with Cision and pitched bloggers for digital campaigns.
  • Supported producing D S Simon’s Media Influencers Report that was featured on PR Weekly, Ad Week and Muck Rack etc.
  • Maintained and updated vendor and media contact lists covering top markets.
Jan 2015 - May 2015

Influencer Partnership

New York, New York, US

  • Cast potential influencers to expand ICED partnership marketing program.
  • Created competitive analysis and influencer recommendation presentations for beauty, fashion and lifestyle clients.
  • Managed shoppable Instagram platform and created products' trackable links.
Feb 2015 - Apr 2015

Digital Analytics Intern

New York, NY, US

  • Developed initial strategy to categorize social media influencers for PRIME’s influencer management and segmentation tool.
  • Analyzed client social media activity using Facebook Insights, Twitter analytics and PRIME’s social listening tool.
  • Monitored conservations on Facebook, Twitter, Weibo, forums and blogs to identify the most relevant social media content, improving the filtering and performance of PRIME’s tool.
  • Generated content for PRIME’s social media channels and helped manage a PR Measurement Twitter Chat.
  • Reviewed Weibo keywords and posts to increase the accuracy of sentiment analysis.
  • Identified over 300 active social media influencers and bloggers across five global markets for clients’ communications outreach.
Oct 2014 - Dec 2014

Marketing Intern & Photographer

New York, New York, US

  • Contributed over 800 premium edited street style photos that reflected current trends to daily editorial columns.
  • Assisted with brand partnership campaigns including research, social promotion and writer coordination.
  • Photographed for over 40 exclusive articles featuring fashion editors, bloggers and designers.
  • Created photo content and predicted seasonal trends for a street style project in partnerships with SheKnows.com.
Jan 2014 - Dec 2014

Style Journalist

New York, New York, US

  • Composed 85 features and weekly reports of trends; over 60% of articles were featured on the CollegeFashionista homepage.
  • Expanded the social media presence of CollegeFashionista in Facebook, Twitter, Instagram, Pinterest and Tumblr.
Dec 2012 - Aug 2014

Digital Intern

West Hollywood, CA, US

  • Created daily postings and maintained multiple brand personalities on Facebook, Twitter and Pinterest.
  • Pitched over 100 top-tier influencers with over 70% responses on Polyvore.
  • Tracked quantitative successes of social media promotion and seeding strategies on over 150 bloggers’ Instagram and blog.
  • Researched macro and micro influencers for client’s seeding strategies.
  • Assisted in NYC Agenda tradeshow registration and greeted over 100 editors, bloggers and photographers.
Jun 2014 - Aug 2014
Team & coworkers

Colleagues at The Estée Lauder Companies Inc.

Other employees you can reach at elcompanies.com. View company contacts for 54519 employees →

3 education records

Jing Chen education

Master Of Science (M.S.), Public Relations And Corporate Communications

New York University

Bachelor Of Science (B.S.), Horticulture Production & Marketing

Purdue University

Bachelor Of Science (B.S.), Horticultural Science

China Agricultural University
FAQ

Frequently asked questions about Jing Chen

Quick answers generated from the profile data available on this page.

What company does Jing Chen work for?

Jing Chen works for The Estée Lauder Companies Inc..

What is Jing Chen's role at The Estée Lauder Companies Inc.?

Jing Chen is listed as Director, Global Digital Marketing, Strategy and Analytics at The Estée Lauder Companies Inc..

What is Jing Chen's email address?

AeroLeads has found 1 work email signal at @elcompanies.com for Jing Chen at The Estée Lauder Companies Inc..

What is Jing Chen's phone number?

AeroLeads has found 3 phone signal(s) with area code 765, 888, 917 for Jing Chen at The Estée Lauder Companies Inc..

Where is Jing Chen based?

Jing Chen is based in New York, New York, United States while working with The Estée Lauder Companies Inc..

What companies has Jing Chen worked for?

Jing Chen has worked for The Estée Lauder Companies Inc., Weber Shandwick, Bomoda, D S Simon, and Iced Media.

Who are Jing Chen's colleagues at The Estée Lauder Companies Inc.?

Jing Chen's colleagues at The Estée Lauder Companies Inc. include Tarek Sabbouh, Deirdre Grant, Samhal F. Asfaw, Dasom Jeong, and Lauren Griffin.

How can I contact Jing Chen?

You can use AeroLeads to view verified contact signals for Jing Chen at The Estée Lauder Companies Inc., including work email, phone, and LinkedIn data when available.

What schools did Jing Chen attend?

Jing Chen holds Master Of Science (M.S.), Public Relations And Corporate Communications from New York University.

What skills is Jing Chen known for?

Jing Chen is listed with skills including Social Media, Facebook, Blogging, Social Media Marketing, Social Networking, Fashion, Microsoft Office, and Photoshop.

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