Jitendra Kumar Email & Phone Number

Gautam Buddha Nagar, Uttar Pradesh

Product Marketing | Product Management | Digital Marketer | SEO | SEM | PPC | Branding | ATL | BTL | Market Research | Sales Promotion | Rural Marketing.

Delhi

Roles and Responsibilities:Product Development and Management:1. Product Strategy: Current + New products.2. Product management: phase in phase out.3. Product Pricing and model wise NSR realization.4. Review the product features on a regular basis so as to maximize the customer value. 5. Competitors tracking: Product, pricing and promotions.6. Product.

Noida Area, India

Roles and Responsibilities:1. Top line target achievement of the category.2. Product pricing and model wise NSR Realization.3. Following up customer complaints, and putting up efficient processes and systems to redress customer complaints.4. Exploring new products possibilities in wood finishes with the help of R&D team /packaging introduction and.

• Luxor Group of Companies, headed by Mr. D K Jain, President of the Company, started in India in the year 1963. Today it is the brand leader in Indian Writing Instrument Industry, having market share of over 20%. Luxor.
• Handling 40 powerful SKU’s of the company contributing 75- 80% of the business.
• Business Planning and Strategy Development1. Responsible for developing and executing brand positioning, identifying and building brand equity and loyalty among customers and consumers.2. Develop marketing programs.
• Product Development-Working in coordination with Sales, Production and Quality Commercial and Legal department, conducting market research to identify and develop new products, improve current products, identify.
• Consumer offers & Schemes-Initiating various consumer offers and schemes to the consumers for enhancing sales of a particular SKU.
• Marketing Programs-Responsible for developing promotions to customers and consumers, above-the-line and below-the-line mix using well-established and innovative techniques

• Roles and Responsibilities:
• Devising plan and strategies for Brand promotion and BTL activities.
• Liasoning and coordination with advertising and other agencies.
• Managing the operations for achieving business goals and increased newspaper circulation.
• Conceptualizing and implementing marketing strategies as a part of market development and brand building effort.
• Need based Market Research in Co-ordination with external Agencies & the in-house Market Research Team

• Interactive Television is a 10-Years old company with offices in Delhi, Mumbai, Bangalore, Calcutta, Hyderabad, and Chennai. Interactive Television Pvt. Ltd., a pioneer in the rapidly expanding movie marketing industry.
• Handling promotions and various BTL activities.
• Co-Branding of a Brand with latest Movies(Hollywood/Bollywood)
• Handling screening of advertisements in theaters and multiplexes across India
• Handling the Advertising Agency & Vendor liasoning
• Managing operations in large business area, formulating and implementing strategies, developing new markets, product promotion etc for business excellence and customer satisfaction

Pgdbm, Marketing

B.Com, Commerce

Intermediate:, Commerce, Accounts

Matriculation