A professional with more than two decades of experience across marketing, communications, planning and strategyA demonstrated history of leveraging experiential marketing, media, content and research to gain valuable customer insight, strengthen business development and increase customer retention in both the Domestic amd Overseas markets.Keen interest in policy developments as they relate to economic growth and systems, with a special focus on the agricultural and rural, finance, auto and telecom , FMCG sectors. Deep expertise in conceptualizing, building and executing strategic brand campaigns and developing sectoral and regional content, while ensuring a lasting, relevant and relatable connection between the brand and their consumers.