Handpicked by the founder of a fast-growing Ad Tech Company in a senior consulting role to setup a new business unit, recruit teams spread across Technical, Business, Data Analytics and Media Buyers as well as scale sales and revenues. Engage, acquire, and retain new members while overseeing digital marketing campaigns. Negotiate ad buys, vendor affiliations, and content syndication with mass media publishers. Optimize prospecting, customer experience (CX), marketing systems, and digital… Show more Handpicked by the founder of a fast-growing Ad Tech Company in a senior consulting role to setup a new business unit, recruit teams spread across Technical, Business, Data Analytics and Media Buyers as well as scale sales and revenues. Engage, acquire, and retain new members while overseeing digital marketing campaigns. Negotiate ad buys, vendor affiliations, and content syndication with mass media publishers. Optimize prospecting, customer experience (CX), marketing systems, and digital innovation. Show less

Founded Clickzoot; envisioned and drove execution of commercial strategy and direction to fuel revenues. Vaulted the startup company from zero to secure seed funding from prominent Private Equity investors. Led Fork Surge (Performance Division of Fork Media) as the Founding Member, post integration of the Clickzoot Network with Fork Media.The acquisition of Clickzoot and combined synergies led Fork Media to being ranked as the 4th fastest growing Indian company (registering a 3-year… Show more Founded Clickzoot; envisioned and drove execution of commercial strategy and direction to fuel revenues. Vaulted the startup company from zero to secure seed funding from prominent Private Equity investors. Led Fork Surge (Performance Division of Fork Media) as the Founding Member, post integration of the Clickzoot Network with Fork Media.The acquisition of Clickzoot and combined synergies led Fork Media to being ranked as the 4th fastest growing Indian company (registering a 3-year average growth rate of 1128%.) - awarded by Delloite India at the Deloitte Technology Fast 50, 2016. Show less

Recruited to oversee, scale and optimize integrated paid media campaigns, helping to improve customer experience and deliver revenue generating marketing programs. Drove efficiency in search spend to reduce CPA/CAC while managing a flexible spend model based on customer contribution. Identified opportunities for additional traffic drivers and conversion rate optimisation.

Entrepreneur in Residence with SynerG Capital and provides strategic direction to its portfolio ventures. Was on the board of SynerG Media Ventures with responsibility for all Digital Media investment initiatives by the Group.Jitendra has a double degree in Computer Science and Business Administration from the University of Calgary, Canada