- Direct Management of 20 people across Planning, Product and Gaming Division. Co-Leading up to 60 BBL employees for several areas such as Key Account Managers (Gaming), Marketing/Influencer Managers, League Operators, Community Managers etc.- Leading Publisher Development Team for commercial deals with AAA Gaming Publishers (Riot Games, Epic Games, Level Up/Tencent, Activision/Blizzard, Ubisoft, Moonton, Garena, EA etc) and Strategic Partnerships Development (Youtube, Facebook, Twitch, Sony, Microsoft etc).- Management of a 280MM Brand Portfolio & 90MM BRL Publisher Portfolio yearly. - Yearly Business Plan development for Product Portfolio and Commercial Activities for non-endemic Brands and Gaming Publishers. - P&L plan development for new units and overall investments in the region.

- Leading Product Designers and Product Owners towards result centered products for Gaming Industry (Online Shows, Tournaments, Gaming Reality Shows, Documentaries, Festivals and Events).- Leading Brand Planners, Creatives and Art Directors towards client centered brand campaigns and proposals in the Gaming Universe. - Business Development for Key Brands in the Region (Netflix, Claro, Amazon, Coca Cola, Heineken, Fanta, Red Bull, Motorola, Lenovo, BTG+, Itau/Credicard etc.).- Co-Leading Talent & Influencer Management Teams; - Business Plan and P&L development for Product Portfolio for BBL and ESL Brazil. - Strategic Relationship with key players in the market (Business Partners, Gaming Influencers, Tech Manufacturers and Digital Channels)- Generated over 1.000 hours of original content both in studio and outside venues in 2020.

- Leading Gaming Product, League Operators and Community Management Teams; - Development of new IPs for Webedia - Development of key relationship with strategic partners and influencers for the Gaming BU- Co-participation into the yearly business plan for the Gaming BU- Supporting the Marketing & Sales team in order to create top notch presentations and RFPs proposals

- Management of existing IPs and development of new key products (Gillette ULT, Copa IGN etc)- Relationship within the endemic market (For clients like DELL, PUBG, EA, Capcom, Ubisoft, Facebook etc) and broad market clients (Gillette, Old Spice, Red Bull etc) - Management of online and offline activities in national events (Brasil Game Show, GGRF etc)- Analysis and supervision of broadcast content, both for online and TV shows

- Responsible for B2B (Gaming) and B2C (AR/VR third party solutions) Marketing for Sinergia Studios- Budget management for all marketing related activities, both on and offline- Development of partnership with foreigner publishing companies- Consulting for the product development pipeline- Consulting for comercial meetings and business development- Responsible for an increase of 150% in the B2C revenue after marketing activities kick-off

- Development of marketing strategic planning for several customers, according to their needs, including:*Development of marketing funnel concept; * Inbound Marketing strategy implementation; * Creation of copywriting based on mental triggers;* Persona analysis and definition;- Management of general content creation for several areas as sports, fitness, poker, lifestyle andentertainment;- Supervision of social network managing teams (Facebook, YouTube, Twitter, Instagram,Snapchat etc);- Advisory participation in business plan for new customers acquisition.

- Coordination of strategic planning and Portuguese communication about the main titlescommercialized by the company such as FIFA World, Need for Speed World and others;- Advisory participation in the analysis of important performance indicators such as newcustomer acquisition, conversion, monetization, retention, etc;- Development and maintenance of partnerships with major media groups (UOL, TERRA,ESPN), important companies in the entertainment sector (RAZER, INTZ, etc.) and otherbusiness partners (major YouTube channels, Twitch, etc.);- Management of social media and community teams whose collective effort caused theincrease of the number of fans and product engagement on Facebook in 300%- Creation and implementation of the Marketing plan for the product FIFA WORLD for FIFASOCCER WORLD CUP 2014, which resulted in an income increase of 150% during the specificperiod, through events for customers and press, with brand awareness campaigns,promotions, prize drawing and distribution, etc;

- Creation of Marketing Strategic Planning for the launch of new products in the LatinAmerican market;- Definition of participation, budget control and organization of important events for theentertainment segment;- Implementation of research system through Focus Group, which reduced in 25% the cost ofnew users acquisition;- Development of projects for tournaments and internet content transmissions, with peaks of12,000 simultaneous viewers and 230,000 unique viewers/- Management of the e-sports teams, whose activity resulted in a gain of 30%of interest in the company major products.

- Supervision of planning and re-launching of the Brazilian portal website from the biggesttechnology website of the world;- Coordination of the journalism teams and SEO, engaging and leading readers to the website;- Advisory and strategic participation with business department;

- CRM activity management for Café Mania; - the company's flagship product.- Coordination of community, social network and customer service support teams.- Development of indicators and models of periodic reports for measuring user satisfaction.

- Creation and coordination of a group of 70 volunteer moderators, which helped dealing with15,000 end-users;- Social network management;- Development and implementation of customer satisfaction weekly reports;- Assistance with the creation of briefing and content for partners on YouTube;- Coordination of fan-sites projects.

- Entertainment Game World website edition;- Development of reviews and articles for the magazines EGM Brasil, Nintendo World, Heróiand Movie.