J. J. Caruth
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J. J. Caruth Email & Phone Number

President, Domestic Marketing and Distribution at Highland Film Group
Location: Santa Monica, California, United States 16 work roles 2 schools
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Role
President, Domestic Marketing and Distribution
Location
Santa Monica, California, United States
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Who is J. J. Caruth? Overview

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J. J. Caruth is listed as President, Domestic Marketing and Distribution at Highland Film Group, a with 37 employees, based in Santa Monica, California, United States. AeroLeads shows a matched LinkedIn profile for J. J. Caruth.

J. J. Caruth previously worked as President, Domestic Marketing & Distribution at Highland Film Group and Vice President, Marketing & Content Strategy at Universal Pictures. J. J. Caruth studied at St Mary'S, Wiltshire, Uk.

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Highland Film Group

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About J. J. Caruth

Dynamic, strategic marketing professional with 15+ years in entertainment. Specialties: 360 campaigns, domestic and international brand management, digital marketing, P&L management, product and brand launches, acquisitions and integrated marketing.

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Highland Film Group
Highland Film Group
President, Domestic Marketing and Distribution
Santa Monica, CA, US
Website
Employees
37
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16 roles · 17 years

J. J. Caruth work experience

A career timeline built from the work history available for this profile.

President, Domestic Marketing & Distribution

Current

Los Angeles, California, United States

Lead the domestic marketing and distribution of both acquired and packaged films, from theatrical through all ancillary, SVOD etc. Advise on projects in development and production for domestic viability. Negotiate and liaise with all domestic distribution partners and oversee marketing campaigns throughout the lifecycle.

Jul 2020 - Present

Vice President, Marketing & Content Strategy

Universal City, Ca

Lead the Content Strategy and Marketing across multi-platform exploitation of acquisitions and productions to maximize profit. Manage the marketing and public relation functions in driving strategy, creating materials, assets, managing budgets and liaising with multiple third parties to create world class, all-rights marketing campaigns globally.

Sep 2017 - Jul 2020

Director Of Marketing & Distribution, Focus World

Santa Monica, Ca

Responsible for the marketing and distribution efforts for the day-and-date theatrical/VOD releases of Focus World; develop release strategy plans and manage budgeting, delivery and creative asset distribution; oversee and collaborate on theatrical and digital distribution plans.

Jul 2014 - Sep 2017

Brand Marketing Consultant

Universal City, Ca

Manage the brand marketing efforts for Focus Features and Acquisitions, including P&L development, marketing and sales presentations and management of cross-functional teams.

Jul 2013 - Jul 2014

Director, Key Accounts And Partnerships

Responsible for integrated, value-added programs in-theater for key accounts which drive box office and attendance

2012 - Jun 2013

Director, Integrated Product Strategies

Responsible for global integrated product strategies across all distribution, platforms, including acquisitions, licensing, windowing, added-value content enhancement and new media marketing tactics and deliverables

2011 - Jul 2012

Director, Global Product Management

Strategic global product management (marketing and distribution) of Disney's local productions across all platforms and windows

2010 - Jun 2011

Director Of Acquisitions, Licensing & Brand Strategy

Walt Disney Studios Home Entertainment

Director of Acquisitions, Licensing, Brand Strategy and Anti-Piracy Strategy; Responsible for global strategic planning, establishing brand value, acquisitions and licensing deals and anti-piracy marketing strategyEstablish strategic global marketing tactics for minimizing piracy through sustained, trailer-driven campaigns and targeted online marketingDesign and execute research studies to improve understanding of piracy, consumer behavior and attitudes Develop strategy and implement process for acquisition, renewal and reversion of global home video rightsProvide strategic analysis and marketing recommendations on internal and external acquisitionsNegotiate the renewal of key catalog titles with optimal deal terms and minimal acquisition costsDevelop and establish marketing guidelines and best practices to leverage consistent brand communications

Sep 2008 - Jul 2010

Director Of Marketing

Lead the launch of 9 new release products and 1 DVP product in FY 2008, garnering forecasted sales of over $31 million3 titles released in CY 2008 exceeded Corporate fiscal commitment from 10% - 85%, resulting in $3 million incremental contribution Created FY09 Acquired Catalog strategy, to include launch of 5 Blu-ray titles and integrated seasonal, reprice and off-release promotions, garnering forecasted sales of over $26 millionManaged all the strategic brand marketing efforts for the development, marketing and distribution of Theatrical Live Action Acquired DVD products (both New Release and Catalog). Responsible for the P&L, development and execution of consumer and trade communications strategies, business plans, creative work orders, presentations to sales force and licensors, and management of cross-functional teams to ensure product life cycle is on time and on strategy.

Mar 2007 - Sep 2008

Manager Of Product Development And Acquisitions

Researched and identified new, global product opportunities in accordance with business plan goals and P&L criteria; negotiated acquisition agreements Acquisitions included: the Roger Corman library, Everything You Want, Shadows In The Sun, The 3 Wise Men, The Game Of Their LivesProvided home entertainment perspective and P&L criteria to all other business units within the Walt Disney Company on internal acquisitionsEstablished new licensing business to provide incremental revenue for under-performing products with maximum return; negotiated licensing agreementsSupervised fulfillment of all acquisition and licensing deal terms Manager, Product Development and Acquisitions

Jul 2006 - Mar 2007

Sales And Marketing Consultant

The Mommy & Me Company

Developed sales plan for roll-out of new home entertainment and toy products slated for release January 2004Identified and established strategic marketing relationships for the Mommy & Me Association

Dec 2002 - Jan 2004

National Account Manager

Gaiam Inc

Increased sales of DVD's, fitness accessories and apparel 490% in existing account base vs previous 2 yrsIdentified and secured new channels of retail distribution and hotel pay-per-view outlets, representing a 20% increase versus previous year

Jan 2000 - Aug 2002

Sales And Marketing Director

Expo Networks International

Member of start-up team responsible for raising venture capital to conceive, launch and operate a new cable channel. Identified and secured programming deals with program suppliers in Europe and the United States Developed and proposed all original programming, which included concepts and budgets for fourteen series and four specials Developed the original positioning and marketing of the channel which included trade campaigns, on-air promotions and sales reels, sales materials and publicity Created on-air graphics package and affiliate marketing materials, which were used to launch Expo 24/7 in Western EuropeCollectively raised $25 million in venture capital Sold Expo 24x7 (the Style and Design Channel) to UPC in the Netherlands. Channel launched in late 1999

Mar 1998 - Jan 2000

Coordinator

Usa Networks International

Responsible for expansion of USA Network's and Sci-Fi Channel's cable and satellite distribution in Asia Supervised creation of both channel's sales materials and on-air promotions Created programming strategies and preliminary schedules for both channels, targeted specifically for the Asian market

Oct 1997 - Mar 1998

Coordinator

Metro-Goldwyn-Mayer Inc

Key member in launch team of MGM's first cable channel, MGM Gold, in Asia and Latin America, on schedule and under budgetSupervised creation of MGM Gold's on-air look with outside vendors, which included interstitials, idents and monthly promotionsProduced monthly "Behind the Scenes" series for MGM Gold which included producing, writing and reporting on current events happening in Hollywood

May 1995 - Oct 1997
Team & coworkers

Colleagues at Highland Film Group

Other employees you can reach at highland.film. View company contacts for 37 employees →

2 education records

J. J. Caruth education

Education record

St Mary'S, Wiltshire, Uk

Film And Television Progam

Ucla Extension
FAQ

Frequently asked questions about J. J. Caruth

Quick answers generated from the profile data available on this page.

What company does J. J. Caruth work for?

J. J. Caruth works for Highland Film Group.

What is J. J. Caruth's role at Highland Film Group?

J. J. Caruth is listed as President, Domestic Marketing and Distribution at Highland Film Group.

Where is J. J. Caruth based?

J. J. Caruth is based in Santa Monica, California, United States while working with Highland Film Group.

What companies has J. J. Caruth worked for?

J. J. Caruth has worked for Highland Film Group, Universal Pictures, Focus Features, Universal Studios, and The Walt Disney Studios.

Who are J. J. Caruth's colleagues at Highland Film Group?

J. J. Caruth's colleagues at Highland Film Group include Sophia Wright, Erik Gonzalez, Tessa Austruy, Sarah Fan, and Pierce Magnant.

How can I contact J. J. Caruth?

You can use AeroLeads to view verified contact signals for J. J. Caruth at Highland Film Group, including work email, phone, and LinkedIn data when available.

What schools did J. J. Caruth attend?

J. J. Caruth studied at St Mary'S, Wiltshire, Uk.

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