Jeff Jones Email & Phone Number

Grand Rapids, Michigan, United States

- Strategic Marketing Development: Crafted and executed a comprehensive marketing strategy for the entire company and its 12 branch locations, enhancing brand consistency and market penetration.- Cost-Effective Media Management: Drastically reduced media spend by 70%, saving the company tens of thousands of dollars monthly, while improving campaign effectiveness through strategic optimization of paid advertising across multiple platforms.- Leadership and Team Management: Led a diverse… Show more - Strategic Marketing Development: Crafted and executed a comprehensive marketing strategy for the entire company and its 12 branch locations, enhancing brand consistency and market penetration.- Cost-Effective Media Management: Drastically reduced media spend by 70%, saving the company tens of thousands of dollars monthly, while improving campaign effectiveness through strategic optimization of paid advertising across multiple platforms.- Leadership and Team Management: Led a diverse team of 13, including 3 marketing professionals and 10 content creators/brand ambassadors, fostering a collaborative environment that boosts productivity and creative output.- Innovative Content Initiatives: Launched a job market/work skills podcast as a dynamic content marketing tool, and developed an extensive internal training program with over 150 instructional videos, regularly updated to enhance employee skills and engagement.- Digital Transformation: Overhauled the company website to rectify SEO deficiencies and usability issues, significantly boosting online visibility and user engagement.- Advanced Analytics Implementation: Instituted a comprehensive conversion and applicant tracking system, providing detailed analytics that guide strategic decisions and improve marketing outcomes.Intranet Development: Created and launched a new intranet, enhancing internal communication and operational efficiencies across the organization.- Versatile Role Fulfillment: Successfully handled various other tasks and duties as needed, demonstrating flexibility and a broad skill set in marketing management. Show less

Spring Lake, Michigan, United States

- Relationship and Sales Development: Established enduring relationships with cold prospects, converting them into loyal clients and generating significant sales.- Campaign Management: Orchestrated and fine-tuned both paid and organic marketing campaigns, maximizing client satisfaction and campaign ROI.- Brand and Creative Strategy: Developed unique creative concepts and strategies to establish and enhance client campaign and brand identities, ensuring distinctive market… Show more - Relationship and Sales Development: Established enduring relationships with cold prospects, converting them into loyal clients and generating significant sales.- Campaign Management: Orchestrated and fine-tuned both paid and organic marketing campaigns, maximizing client satisfaction and campaign ROI.- Brand and Creative Strategy: Developed unique creative concepts and strategies to establish and enhance client campaign and brand identities, ensuring distinctive market positioning.- Content Marketing Leadership: Led the strategic development and optimization of social media and content marketing campaigns, increasing brand engagement and online presence.- Team Leadership and Revenue Growth: Recruited, trained, and led a sales team that achieved over $325,000 in annual revenue within the first 12 months, demonstrating effective management and growth capabilities.- Lead Generation Expertise: Strategically employed marketing and branding techniques to generate inbound leads, providing a steady pipeline for the sales team and enhancing overall sales performance. Show less

Charleston, South Carolina Metropolitan Area

- Client Relationship Management: Directly interfaced with clients to ascertain their marketing needs, ensuring tailored solutions that align with their strategic goals.- Solution Development and Sales: Designed and proposed customized marketing solutions for clients and prospects, enhancing client acquisition and satisfaction.- Campaign Strategy and Execution: Led the creation, deployment, and optimization of branding and marketing campaigns for both the company and its clients… Show more - Client Relationship Management: Directly interfaced with clients to ascertain their marketing needs, ensuring tailored solutions that align with their strategic goals.- Solution Development and Sales: Designed and proposed customized marketing solutions for clients and prospects, enhancing client acquisition and satisfaction.- Campaign Strategy and Execution: Led the creation, deployment, and optimization of branding and marketing campaigns for both the company and its clients, driving substantial business growth.- Advanced Analytics and Reporting: Developed comprehensive reporting dashboards with API connections, providing clients with live data streams for up-to-date campaign insights, results, and ROI/ROAS, thereby enhancing decision-making and transparency.- Lead Generation: Utilized advanced marketing strategies to generate trackable leads, significantly increasing client ROI and campaign effectiveness.- Budget and Media Management: Oversaw the management of significant budgets, including more than $1,000,000 in annual ad spend, optimizing media buying to maximize cost-efficiency and campaign performance.- Digital Content and Web Development: Spearheaded the development and optimization of websites, landing pages, and digital content, improving user engagement and SEO outcomes.- Creative Production: Produced and edited a variety of video and graphic content for advertising campaigns, enhancing brand visibility and audience engagement. Show less

Rudyard, Mi

- Client Consultation and Strategy Development: Actively consulted with clients to understand and help them achieve their business goals, crafting tailored marketing strategies that combine traditional and digital solutions to optimize their market presence and results.- Lead Generation and Sales: Employed diverse prospecting techniques, including cold calling and leveraging existing client networks for referrals, to successfully generate new business leads and secure new account… Show more - Client Consultation and Strategy Development: Actively consulted with clients to understand and help them achieve their business goals, crafting tailored marketing strategies that combine traditional and digital solutions to optimize their market presence and results.- Lead Generation and Sales: Employed diverse prospecting techniques, including cold calling and leveraging existing client networks for referrals, to successfully generate new business leads and secure new account sales.- Marketing and SaaS Expertise: Gained comprehensive training in marketing and SaaS, becoming proficient in selling DexYP’s marketing products and the Thryv software suite, enhancing client operations and digital transformation.- Client Relationship Management: Built and maintained strong, trusting relationships with clients, guiding them through the complex landscape of digital and traditional marketing, and ensuring sustained business growth and satisfaction.- Results-Driven Sales Initiatives: Drove the acquisition of new accounts through strategic sales initiatives and personalized client engagement, consistently meeting and exceeding sales targets. Show less

Sault Ste. Marie, Mi

- Small Business Specialist: Certified as the sole Small Business Specialist in the office, expertly tailored cellular, internet, and landline solutions to meet the unique needs of small business clients.- Sales Excellence: Consistently met and often exceeded both personal and company sales quotas across new sales, renewals/upgrades, and accessories, demonstrating a strong ability to close deals and generate significant revenue.- Client-Centric Sales Strategies: Specialized in providing… Show more - Small Business Specialist: Certified as the sole Small Business Specialist in the office, expertly tailored cellular, internet, and landline solutions to meet the unique needs of small business clients.- Sales Excellence: Consistently met and often exceeded both personal and company sales quotas across new sales, renewals/upgrades, and accessories, demonstrating a strong ability to close deals and generate significant revenue.- Client-Centric Sales Strategies: Specialized in providing personalized customer service and solutions, ensuring a positive customer experience while effectively closing sales.- Leadership in Sales: Played a pivotal role in small business sales, contributing substantially to the office’s overall sales performance and client satisfaction through expert solution selling and customer engagement.- Performance Achievements: Regularly surpassed sales targets, showcasing exceptional skill in negotiation and the ability to drive business growth through strategic sales initiatives. Show less

Bachelor'S Degree, Communication, General, 4.0

Activities and Societies: Multiple Presidents List and Dean’s List Awards In Progress

Education record