Jenny Frost Email & Phone Number

Minneapolis, Minnesota, United States

Life Time Fitness – Various MN Clubs Yoga Faculty for Yoga Teacher Training Yoga Teacher, Feb. 11 to PresentNorth Shore Yoga - Lutsen, MN Studio Owner, Yoga Teacher, Sept. 14 to Jun. 15

United States

Supported the firm’s national Product Liability & Mass Torts practice group of 130+ professionals as part of the client development and marketing department. Developed and executed marketing, business development, and communication strategies for the practice and its professionals nationwide. Worked closely with the practice group and individual lawyers to create and implement business development plans, responded to client opportunities, collaborated on client presentations, managed events and conferences, conducted client and market analysis, and oversaw the business development & marketing specialist supporting the practice.

Minnetonka, Minnesota, United States

Led the firm’s overall marketing strategy by working with all departments on implementing and executing a plan to unify the customer experience. Developed the company brand and evolved the online digital presence to achieve impact and growth. More specifically, responsible for collateral materials, advertising, sponsorships, and public relations while providing business development support, response to proposals requests, interview preparation, and tradeshow and conference assistance. Managed a marketing coordinator and proposal coordinator and reported to the chief growth officer.

Maple Grove, Mn

Responsible for the overall direction and effectiveness of the company's marketing initiatives overseeing all marketing activities and associated processes, procedures, and budgets. Worked closely with nationwide sales management, human resources, and corporate teams to ensure cohesive communication, content, and branding. Led and organized a branding initiative, managed all digital marketing, including social media and website, and implemented a new marketing automation system (HubSpot) with CRM and social media management.Developed a quarterly webinar series program with an average of 150 attendees while supervising a marketing coordinator and a business development coordinator in developing innovative, high-impact, and engaging content that highlighted the company's depth of experience, expertise, and creativity; reported to the Vice President of Sales.

Lusten, Mn

Directed market research and strategies to achieve the Resorts' vision for success while collaborating with owners and the general manager to drive an increase in visitors and real estate owners. Partnered with the Group Sales Department for proactive approaches to business development while conducting competitive intelligence analysis, including rate comparisons.

Minneapolis, Mn

Developed business initiatives to capture new business to grow the existing client base. Managed business development and marketing for select practice groups, including strategic planning, cross-practice marketing, business development sponsorships, and events. Coordinated RFP responses, presentation development, drafting collateral, customized pitches, and PowerPoint presentations. Practice group marketing liaison for employment, real estate, and estate planning on business development, events, and communication initiatives while supervising a marketing assistant, event coordinator, and business development coordinator, reporting to the CMO.

Minneapolis, Mn

Managed the day-to-day marketing and business development activities with knowledge of the needs and practices of the Energy and Building Services Sectors. Responsible for strategic planning conducting business planning meetings, and creating business plans for various sectors, company operational units, markets, and key accounts.Planned, developed, and delivered presentations of qualifications, project approach, project understanding, and/or similar information related to the pursuit of an opportunity; provided technical/functional expertise, mentoring, and coaching to maximize CRM value.

Minneapolis, Mn

Created a centralized marketing and practice development function for coordinating all internal and external marketing efforts. Strategically supported attorneys with coaching/business development and new business pitch responses, supported practice group and firm marketing initiatives, led marketing materials design, and generated and adhered to marketing budgets. Supervised a marketing coordinator and reported to the Firm's Marketing Partner and Executive Director.

Minneapolis, Minnesota, United States

Established the marketing department, including designing collateral material, logo, website, and stationery. Created, compiled, distributed, and/or maintained firm resumes, newsletters, announcements, advertisements, brochures, proposals, and mailing lists/databases.

B.A., Marketing Management / Quantitative Methods And Computer Science

Activities and Societies: American Marketing Association - Member

200, Yoga: Ashtanga, Hot Flow, Slow Flow

Activities and Societies: 8-week training with Jonny KestNovember 2011 Certification

Ryt-200, Yoga: Hot, Hot Fusion

Activities and Societies: 6-weeks Extenstions Program 8-weeks Yoga Teacher TrainingNovember 2010 Certification

Cyt-200, Basic Yoga Training

Diploma, General

Activities and Societies: Gymnastics Team Caption, Diving Team Member, Student Council Member