Jennifer Aguilar Email & Phone Number

Arlington, Virginia, United States

Herndon, Virginia, United States

• Developed and executed all digital marketing, including marketing database, email campaign, social media, SEO/SEM, and display advertisements.• Collaborated with director to build marketing content calendar and budget. • Provided market research, forecasts, campaign results, and consumer trends to directors and CEO. • Developed a robust automation campaign based on consumer interaction with the organization’s website. • Converted complex data into understandable written reports to internal and external stakeholders. • Developed and implemented a multi-channel marketing plan for new and existing course offerings; leading to a 20% increase in registrations. • Created high-resolution vector artwork, logos, icons and other marketing collateral. • Champion brand unifications across multiple market segments.• Built over 50 HTML/CSS templates; resulting in 500 unique email campaigns.

Fairfax

• Implemented high-impact sales and marketing initiatives resulting in increased occupancy and profitability.• Coordinated with Supervisor to review daily assignments and priorities.• Answered department telephone within specified number of rings determined by property guidelines, using correct greeting and telephone etiquette.• Processed all payments according to established hotel requirements.• Obtained a solid foundation in accounting functions such as accounts payable/receivable and auditing.• Improved property management functionality by submitting key change requests.• Communicated effectively with other staff members regarding issues encountered on property during shift.

Mclean, Virginia, United States

• Managed all social media accounts and analyzed all data to determine best practices and targeting of overall brand messaging.• Evaluated all marketing campaigns; completed weekly reports and proactively participated in team meetings with Marketing Managers and Executives.• Kept abreast of digital trends and technologies that impacted positively on the business and articulated these to management accordingly.• Organized the company's annual summit, including flights, accommodations, and itineraries for more than 30 attendees.• Reduced time spent on inventory by 20% by effectively reorganizing physical storage of supplies.• Assisted in putting the company on the map by organizing and coordinating various projects through different events.

Master'S Degree, Business Administration And Management, General

Dean's List

Bachelor Of Business Administration (B.B.A.), Marketing

Activities and Societies: • National Society of Leadership • Latino Student Association • Commuter Activities BoardBusiness Administration.