Jennifer Mcquilken Email & Phone Number

Leading corporate communications for a privately-owned electrical Resiliency-as-a-Service company providing backup power solutions to Fortune 500 companies and critical infrastructure operations.• Drive communication strategy, branding, and execution across external communications channels.• Deepening the external understanding of Enchanted Rock’s growth strategy, building awareness to multi-tier media, and drive the media strategy and relationships. • Developing messaging, identify… Show more Leading corporate communications for a privately-owned electrical Resiliency-as-a-Service company providing backup power solutions to Fortune 500 companies and critical infrastructure operations.• Drive communication strategy, branding, and execution across external communications channels.• Deepening the external understanding of Enchanted Rock’s growth strategy, building awareness to multi-tier media, and drive the media strategy and relationships. • Developing messaging, identify opportunities, and create content for internal and external consumption. Show less

Charleston, South Carolina Metropolitan Area

I was recruited to align communications strategies and objectives to business goals. Serves as trusted advisor to leadership, offering support for media appearances and securing thought leadership opportunities. Responsible for planning, executing, and measuring communications strategies and supporting campaigns including messaging, collateral, digital engagement, social media, events, and sales enablement. Highlights of accomplishments in this role include:• Managing public… Show more I was recruited to align communications strategies and objectives to business goals. Serves as trusted advisor to leadership, offering support for media appearances and securing thought leadership opportunities. Responsible for planning, executing, and measuring communications strategies and supporting campaigns including messaging, collateral, digital engagement, social media, events, and sales enablement. Highlights of accomplishments in this role include:• Managing public relations and cultivating relationships with journalists, industry groups, and trade publications.• Partnering across segments, regions, and functions to lead integrated communications initiatives.• Serving on division leadership teams, supporting strategy work, business development, and industry relations.• Managing a complex $1M+ annual budget, leading a global team of 3 direct and 10 indirect reports, external agency partners.• Averaging ~$20K/year in equivalent earned social media for marine content through employee advocacy, first division of Cummins to implement this initiative• Developing the Marketing Maturity Assessment Model to demonstrate long-term progress on marketing communications activities across markets. Successfully piloted in 2021 in two markets, deploying out globally across Cummins in 2022. Show less

Charlotte, North Carolina

I managed communications for 15 hospitals and one of the largest medical groups in the country. Responsible for external communication, crisis management, storytelling, and media relations. Serving as a spokesperson, led a team of 3 direct reports. I elevated brand awareness through positive coverage in one of the top 25 U.S. markets, garnering 2x the media exposure of the leading competitor.Highlights of accomplishments in this role include:• Standardized PR operations, created… Show more I managed communications for 15 hospitals and one of the largest medical groups in the country. Responsible for external communication, crisis management, storytelling, and media relations. Serving as a spokesperson, led a team of 3 direct reports. I elevated brand awareness through positive coverage in one of the top 25 U.S. markets, garnering 2x the media exposure of the leading competitor.Highlights of accomplishments in this role include:• Standardized PR operations, created handbooks, and monitored operations for increased efficiency. • Through engaging storytelling, illustrated the remarkable care hospitals, doctors, and nurses provided to patients• Built community engagement through educational messaging, community partnerships, and events.• Handled emerging issues and potential crisis situations, providing strategic communications counsel.• Managed publicity for high-visibility social responsibility and community partnerships with St. Jude’s Children’s Hospital, Michael Jordan, Chip Ganassi Racing Team, and Martin Truex, Jr. Show less

Palmetto Sc Region

I oversaw all strategy and implementation of communications, marketing, and public affairs initiatives for the American Red Cross in South Carolina. I worked with an amazing team of volunteers that helped to share the story of the Red Cross. • Serve as spokesperson for high visibility public relations issues, events and initiatives, including major disasters and other crisis situations. Trusted relationships with media ensured Red Cross got fair and balanced coverage in a time of crisis… Show more I oversaw all strategy and implementation of communications, marketing, and public affairs initiatives for the American Red Cross in South Carolina. I worked with an amazing team of volunteers that helped to share the story of the Red Cross. • Serve as spokesperson for high visibility public relations issues, events and initiatives, including major disasters and other crisis situations. Trusted relationships with media ensured Red Cross got fair and balanced coverage in a time of crisis • Develop public relations, marketing, and communications plans and materials in support of major initiatives and overall awareness• Maintain proactive and positive online presence via listening, messaging, and ongoing measurement of social media and website, even during times of crisis • Cultivate close and positive relationships with local media, boards of directors, community organizations, state and local partners, and other key stakeholders • Serve on senior leadership team guiding the direction of the Red Cross in South Carolina, collaborating to successfully manage issues with negative potential • Empower and train regional team of more than 30 public affairs volunteers to be active and engaged community ambassadors • Manage regional communications budget, including securing donated media Show less

Charleston, South Carolina Area

Member of the U.S. Coast Guard Auxiliary, the volunteer arm of the U.S. Coast Guard. Primary contributions to recreational boating safety are in the areas of public affairs, public education, and response. Member of the Auxiliary Photo Corps.Operation Safewater - Worked with ABC News4 and local underwriters to create this integrated campaign that aired on local media for the past two years. -Wrote and starred in 10 public service announcements featuring safe boating tips, and… Show more Member of the U.S. Coast Guard Auxiliary, the volunteer arm of the U.S. Coast Guard. Primary contributions to recreational boating safety are in the areas of public affairs, public education, and response. Member of the Auxiliary Photo Corps.Operation Safewater - Worked with ABC News4 and local underwriters to create this integrated campaign that aired on local media for the past two years. -Wrote and starred in 10 public service announcements featuring safe boating tips, and promotions for vessel safety checks and safe boating classes, that aired over 600 times-Spokesperson for live and taped media appearances -Planned and executed events -Launched website with content specific to safe boating -Researched and wrote talking points, fact sheets, speeches, and prepped commanding officers -Total donated campaign value was over $50,000Chairperson, National Safe Boating Week Charleston Inter-Agency Task Force (2012, 2013) - Led a multi-agency team, consisting of U.S. Coast Guard Auxiliary, U.S.C.G. Sector Charleston, U.S.C.G. Station Charleston, SC Department of Natural Resources and local and regional response agencies (police, fire, rescue), for the most cohesive and comprehensive National Safe Boating Week in the region. This week-long annual event focuses on educating the boating public on easy steps they can take to be safer. -Wrote speeches, researched talking points, and prepped commanding officers -Spokesperson for live and taped media appearances -Composed fact sheets, social media posts, press releases and media pitches-Planned Boating Safety Night at the Charleston Riverdogs Baseball Game, which featured PSAs on the screen, an appearance by Sammy the Sea Otter, a live flare demonstration during the 7th inning stretch, static displays of U.S.C.G. and SC DNR boats, and safety information displays-Coordinated team efforts, including vessel safety checks, painting of boat ramps with “Lifejacket Zone” stencils, safe boating booths, and more Show less

Charleston, South Carolina Area

Silver Crescent Consulting helps small- to mid-sized companies and non-profits plot their course and navigate the ever-changing business waters with affordable business strategy, consulting, marketing, and public relations services. With experience in all varieties of communications and audiences, the team takes the best practices from each to fuse strategic thinking with on-target execution. Plus, we know how to do more with less—with the right approach you can make a big difference, even with… Show more Silver Crescent Consulting helps small- to mid-sized companies and non-profits plot their course and navigate the ever-changing business waters with affordable business strategy, consulting, marketing, and public relations services. With experience in all varieties of communications and audiences, the team takes the best practices from each to fuse strategic thinking with on-target execution. Plus, we know how to do more with less—with the right approach you can make a big difference, even with a limited budget. Show less

Charleston, Sc

Sole technical writer and editor supporting the U.S. Coast Guard Maritime Law Enforcement Academy at Federal Law Enforcement Training Centers (FLETC)Extensive knowledge of publishing concepts, practices, standards, and technologiesCreate manuals, service instructional publications, brochures, programs, newsletters, and other publications, including writing, editing, design, layout, production, and photographyWrite, edit, review, and format training material for students… Show more Sole technical writer and editor supporting the U.S. Coast Guard Maritime Law Enforcement Academy at Federal Law Enforcement Training Centers (FLETC)Extensive knowledge of publishing concepts, practices, standards, and technologiesCreate manuals, service instructional publications, brochures, programs, newsletters, and other publications, including writing, editing, design, layout, production, and photographyWrite, edit, review, and format training material for students and instructors IAW USCGTRSYS and applicable SOPS - classroom presentations, facilitator guides, instructor guides, student workbooks, and job aidsReview all MLEA documents for clarity, presentation, organization, style, readability, suitability to audience, and conformance to published standardsEditor of the Maritime Law Enforcement Bulletin; write original articles and edit articles by other authors. Manage publication process, including design, layout, content review, images, and service-wide distributionPlanning, preparation and execution of joint Canada-U.S. "Beyond the Border Action Plan" media event. Facilitated morning briefing & facility tour with media and VIPs (Ambassador, Consul General, congressional staff, and national and international media). Led Shiprider media outreach projects and effectively told Coast Guard story to national and international audiences. Orchestrated media and inter-agency efforts to bring credit and international awareness to innovative USCG/RCMP Shiprider program. Prepared operational plans and procedures and organized acvities for Shiprider site visit. Prepared all materials, including press releases, media briefing, and media kit in accordance with AP Stylebook and U.S. Coast Guard Public Affairs StylebookWriting, editing, formatting of all materials for the new Judgmental Use of Force (JUFE). Quality assurance on videos. Designed new facilitator guide and answer key. Wrote ALCOAST and Commandant Instruction for service-wide dissemination Show less

Charleston, South Carolina Area

I joined Rosen Hagood as a consultant in 2011 and was hired full-time in 2012. Oversaw all of the firm's day-to-day operations, including marketing, public relations, communications, human resources, benefits administration, facilities and community partnerships. Oversight of firm marketingo Ensured adherence with all South Carolina ethics in advertising guidelineso Created new Rosen Hagood brand/identity – logo, branding guidelines, marketing materialso Launched new… Show more I joined Rosen Hagood as a consultant in 2011 and was hired full-time in 2012. Oversaw all of the firm's day-to-day operations, including marketing, public relations, communications, human resources, benefits administration, facilities and community partnerships. Oversight of firm marketingo Ensured adherence with all South Carolina ethics in advertising guidelineso Created new Rosen Hagood brand/identity – logo, branding guidelines, marketing materialso Launched new external website and new internal employee portalo Assisted attorneys with planning and executing their individual marketing plans o Created and executed firm-wide marketing and public relations plan Oversight of firm operationso Managed administrative teamo Set and maintained budgetso Responsible for human resources, benefits management, and internal communications o Developed all work-related policies and procedures in addition to writing and implementing employee handbooko Negotiated and managed contracts with vendors o Mediated employee issues between staff and attorneys Show less

Washington D.C. Metro Area

As Marketing Manager for a private, non-profit organization, developed and executed strategic marketing, communications, and other initiatives focused on major funders including presentations to potential partners, contract negotiation, and ongoing account management. • Managed cause marketing and corporate partnerships• Developed and implemented branding and strategic communications strategies• Increased licensing revenues by 55% through diversification and… Show more As Marketing Manager for a private, non-profit organization, developed and executed strategic marketing, communications, and other initiatives focused on major funders including presentations to potential partners, contract negotiation, and ongoing account management. • Managed cause marketing and corporate partnerships• Developed and implemented branding and strategic communications strategies• Increased licensing revenues by 55% through diversification and expansion• Managed proper usage of McGruff the Crime Dog® and related trademarks• Wrote and enforced guidelines for intellectual property assets• Attended events and served as spokesperson for select campaigns• Wrote and edited public relations, educational, marketing, and website materials Show less

Washington D.C. Metro Area

Client Relations Manager for one of the top-25 advertising agencies in metro Washington, DC. Managed technology clientele both on long-term retainers and short-term projects. These projects included brand development, corporate identity, tradeshows, public relations, advertising, and sales support. • Increased active client base by 30% and managed marketing for over 30 companies• Worked with clients to articulate strategic goals and to define the scope of work needed to meet those… Show more Client Relations Manager for one of the top-25 advertising agencies in metro Washington, DC. Managed technology clientele both on long-term retainers and short-term projects. These projects included brand development, corporate identity, tradeshows, public relations, advertising, and sales support. • Increased active client base by 30% and managed marketing for over 30 companies• Worked with clients to articulate strategic goals and to define the scope of work needed to meet those goals• Kept projects on schedule and on budget• Ensured projects met business goals of the client by managing the creative process• Communicated project details to the creative group, including artists, copywriters, and programmers• Organized exhibits and represented clients at tradeshows• Managed outside vendors on production of projects• Formulated online strategies• Identified, developed and propagated value propositions for both agency and its clients Show less

Washington D.C. Metro Area

Marketing and Project Manager for a software engineering firm specializing in technologies for law enforcement, public safety, and homeland security. Project Manager• Managed $1M software project for law enforcement agencies in Virginia• Worked with federal funding sources as well as local and regional law enforcement leadership to develop the Comprehensive Regional Information Management Exchange System (C.R.I.M.E.S.). The system was completed on time and within… Show more Marketing and Project Manager for a software engineering firm specializing in technologies for law enforcement, public safety, and homeland security. Project Manager• Managed $1M software project for law enforcement agencies in Virginia• Worked with federal funding sources as well as local and regional law enforcement leadership to develop the Comprehensive Regional Information Management Exchange System (C.R.I.M.E.S.). The system was completed on time and within budget• Responsible for requirements analysis, quality control, technical documentation, and client briefingsMarketing Manager • Created and implemented communications plans to guide all marketing communications, public relations, and business development activities • Developed, planned, and executed tradeshows and other events, public relations, and marketing campaigns• Established and maintained industry partnerships with associations, complementary companies, and industry leaders Show less

Washington D.C. Metro Area

Conceived, wrote, and designed corporate messaging, including press kits, sales kits, and a web site for a CRM software company. Developed integrated sales campaigns from conception through execution. Assisted in company PR efforts with local and national media and analysts. Directed advertising agency projects. Spearheaded all events, including tradeshows and speaking opportunities.

Bs, Communications

Activities and Societies: Homecoming Chair, Resident Assistant, Tour Guide, Zeta Chi Sorority

High School