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Strategist, writer, and leader with 15+ years of experience in content strategy and production, digital and product strategy, and marketing and client communications, driven by a deep desire to propel organizational and user success through creativity, collaboration, and innovation.
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Content Strategist (Contract)Opensesame May 2021 - Oct 2021Portland, Oregon, United States- Developed multi-channel campaigns and go-to-market strategies for targeted industries.- Wrote UX/UI copy and established targeted calls-to-action for landing pages. - Identified content to market in order to drive engagement and direct customer journeys.- Managed social media calendar and scripted copy for all social channels. -
Content Creator (Contract) - Nike Valiant LabsNike Mar 2020 - Jul 2020- Formulated end-to-end strategy for internal onboarding content experience designed to accelerate the transition process and fuel growth and innovation.- Coordinated with multiple departments and internal stakeholders to write and produce content copy, as well as build and manage the process flow and project roadmap. -
Senior Content StrategistGuidespark Apr 2019 - Jan 2020Portland, Oregon Area- Developed solution, content, and communication strategies for enterprise clients including Salesforce, Morgan Stanley, Charles Schwab, Oracle, Lockheed Martin, and other Fortune 100 companies.- Led innovation efforts for GuideSpark’s Products through multiple phases and cycles, with a focus on driving transformation, optimizing change management, and increasing ROI for global brands.- Actively pitched and presented to new/prospective customers, including the hands-on discovery and strategic recommendations process. Managed a book of active customers that included 20% of the Fortune 500.- Worked directly with senior leadership that led to the securing of +1MM contracts with Ford, Adobe, Chevron, and L3 Communications.- Interfaced with C-suite Executives to architect strategy, inform UX/UI of product lines, supervise art/creative direction, and creative ideation during rapid growth of the enterprise SaaS platform. -
Manager, Writers & EditorsGuidespark Jul 2017 - Apr 2019Portland, Oregon Area- Supervised and managed a department of 12 strategic copywriters and editors to produce time-sensitive creative multimedia content for diverse audience segments and demographics.- Created and implemented processes to ensure success during business surge cycles, where volume of writing work exceeded 10x of normal business flow.- Conducted weekly organizational review and improvement meetings to drive efficiencies and produce greater ROI for the company – orchestrated savings of +20% back to bottom line.- Scoped and managed teams through tight feedback cycles to maximize productivity, advance greater creativity, and ensure an on-time, high-quality deliverable.- Handled FT hiring and contract needs of the Writers & Editors department, interviewed prospective candidates and managed onboarding and training process.- Identified as one of two senior leaders in the Portland office – contributed to weekly cultural efforts to improve employee experience and engagement with other GuideSpark offices. -
Content Strategist/WriterGuidespark Jul 2015 - Jul 2017Portland, Oregon- Awarded Spark of the Quarter by leadership and peers in recognition of the ideation and execution of new product offerings and processes that streamlined production and enhanced the overall communications experience.- Led strategic concepting and ideation efforts around content and communications during the highest-growth cycle of the company, including rapid expansions to multiple offices (Portland, Boston, New York, and others).- Tapped directly by Founders and Executives to participate in new business efforts to secure Los Alamos National Laboratories, Aetna, and MetLife – helped ensure delivery of strategic imperatives to these customers that led to expansion opportunities and critical growth advocacies. - Progressed quickly from IC role to taking on broader management and people responsibilities – with a focus on direct mentoring as well as organizational growth – which led to Managerial Promotion. -
Writer/ProducerConsultant & Contractor (List Of Creative & Media Agencies Provided Upon Request) Jun 2014 - Jul 2015Portland, Oregon Area- Collaborated with multiple firms developing and researching concepts, as well as scripting webisodes and treatments for branded content.- Supported business acquisition efforts, including pitches/presentations, and recommendations to win new accounts.
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Producer (Contract)Wieden + Kennedy Aug 2013 - Jun 2014- Managed full production line for digital content, including scheduling, client interfacing, location scouting, team collaboration, and quality control for design and development teams.- Researched clients and opportunities, developed briefs, and helped finalize pitches for new and existing accounts.- Worked on P&G’s “Thank You, Mom” branded campaign for the 2014 Sochi Olympics, American Express “The World of Small Business” branded campaign, and an internal 25th anniversary documentary celebrating Nike’s “Just Do It” campaign. -
Creative ExecutivePlaytone (Tom Hanks’ Film & Television Production Company) Apr 2010 - Jul 2013- Analyzed script submissions, provided detailed coverage and script notes.- Coordinated with production offices, line producers, studio executives, talent representatives during all phases of production.- Maintained extensive production and development slate.- Worked on award-winning projects such as Where the Wild Things Are, John Adams,The Pacific, Mamma Mia!, & Game Change.
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Production AssistantPlaytone (Tom Hanks’ Film & Television Production Company) Mar 2007 - Apr 2010- Provided on set and office assistance to the Head of Playtone (Gary Goetzman), the Head of Development, and the Head of Production.- Organized and initiated departmental conference calls.- Viewed, analyzed, and catalogued daily footage received from set. - Responsible for the collation and distribution of new drafts.
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Personal Assistant To Tom Hanks & Rita WilsonPlaytone (Tom Hanks’ Film & Television Production Company) Mar 2007 - Apr 2010Executed time sensitive personal tasks for Mr. Hanks and Ms. Wilson on a daily basis.
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Physical Production InternFocus Features May 2006 - Mar 2007New York & Los Angeles- Prepared weekly status reports in preparation for department meetings.- Created detailed manual to be used as a guideline on departmental operations. -
Pilot Program - 1 Of 20 SelectedNbcuniversal, Inc. Jun 2005 - Aug 2005New York, NyOne of twenty selected to work in teams to develop, research, and pitch an idea for a new show to executives. -
Intern At Last Call With Carson DalyNbcuniversal, Inc. May 2005 - Aug 2005Greater New York City Area
Joshua Baker Skills
Joshua Baker Education Details
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College Of Communication - Film & Television -
Yorktown Highschool
Frequently Asked Questions about Joshua Baker
What is Joshua Baker's role at the current company?
Joshua Baker's current role is Senior Digital Content Strategist, Product at Forrester.
What is Joshua Baker's email address?
Joshua Baker's email address is ba****@****ail.com
What schools did Joshua Baker attend?
Joshua Baker attended Boston University, Yorktown Highschool.
What skills is Joshua Baker known for?
Joshua Baker has skills like Television, Final Draft, Storytelling, Social Media, Film Production, Script Coverage, Screenwriting, Creative Writing, Entertainment, Film, Feature Films, Video Production.
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