Johannes Müller-Diesing Email & Phone Number

Berlin, Deutschland

Berlin Und Umgebung, Deutschland

Beijing City, China

Marketing Management:- Strategic and conceptual development of existing and new trade fairs in China in various industry sectors (kitchen, hardware, food, baby and maternity products, education, urban development, environmental technologies)- Creation and implementation of international marketing concepts for international exhibitor and visitor promotion- Supervision of all activities for international promotion (collaterals, tools, channels, content, budget)- Joint elaboration of marketing synergies with Koelnmesse’s headquarters against the background of other trade fairs - Budget control, management and monitoring within allocated resourcesSales Management:- Coordination, development and supervision of all international sale activities for the company’s trade fairs in China- Close communication with colleagues and sales agents worldwide to define annual sales targets, marketing budgets, negotiate commissions, obtain sales updates and inform about latest project developments- Integration of new sales agents and strategic partners worldwide- Joint elaboration of cross selling strategies with Koelnmesse’s headquarters against the background of other trade fairs - Key account management, liaison with trade chambers, associations and partner organizations- Budget control, management and monitoring within allocated ressources

Beijing City, China

- Sales lead generation from various sources for sales of exhibition space in various industry sectors (kitchen, hardware, food, environmental technologies)- Formulation and presentation of proposals to potential exhibitors and sponsors- Customer service for exhibiting clients before, during and after the fair- Close communication with project teams for timelines, updates on latest developments and sales targets- Market industry research, as well as preparation of background information and statistics- Adjustment of marketing strategies to promote and position the company’s trade fairs internationally

Beijing City, China

- Business development for publishing activities in China- Direct sales towards potential advertising partners and sponsors- Joint elaboration of business publications in German and Chinese language with international associations, trade & investment bureaus and Chinese government bodies.- Composition of marketing strategies and material - Liaison with strategic partners- Extensive networking within China’s international community- Supervision of office administration

München Und Umgebung, Deutschland

- Creative work (creation of content, names and slogans) - Assistance in branding projects for clients- Conducting market and competitive analysis- Acquiring customers by letter, phone and personal visit in Germany and China