Jo Williams Email & Phone Number

Chester, United Kingdom

North West

The role is to contribute to Starbucks’ success by achieving sales objectives with new and existing Foodservice accounts based in a single geographical region. The National Accounts Manager role leads and manages a team of Regional Development Managers and Business Consultants. Objectives are achieved through targeting, planning, developing and building relationships with new and existing customers. Consultative support and service is provided to existing accounts to ensure quality of service, revenue growth, and profitability.• Manage and lead a region of four Business consultants • Conducts performance reviews and set weekly objectives within the region• Accountable for £2.5M sales per annum • Achieved sales target every year• Awarded Consultant of the Year 2005 & 2006• Responsible for continually ensuring that the Starbucks brand is protected and all marketing guidelines and policies are adhered to• Responsible for 50 accounts ranging from Healthcare to Fine Dining• Lead and facilitated roll out of Starbucks coffee programme with in HBOS nationally• Accountable for the sales results of the region, account retention and growth of existing business• Total management of new account installations and training sessions• Business planning and performance analysis • Develop, present and recommend product, equipment and merchandising solutions to accounts ensuring standards of brand, profitability and account guidelines are achieved throughout the region• Excellent budgetary and financial reporting skills, to include quarterly presentations to Directors

• Key client manager within a fast paced, design and advertising agency with an array of blue chip clients• Responsible for day to day client liaison with Motorola (global), Redrow, David Wilson Homes, Electronic Arts (UK & USA), Arnolds Veterinary and Capita• Strong ability to present to key client personnel, establish the creative brief and translate this into a working document• Outstanding client management skills and ability to build strong and enduring relationships• Established brand footprints and analysing market trends• Successfully developed 2002 Commonwealth Games ‘Award Winning’ website which has lead to further sales promotional materials being secured

• Key roles involve new business development effective use of Mars marketing solutions• Exceeded sales target by 170%• Secured on average 5 new clients a month in addition to 110 through rationalization of customer database• Prepare and deliver a monthly presentation to the corporate leading clients within the food service industry• Received recognition for identifying opportunities to increase Mars fixtures within any single call