Joan Johnson Email & Phone Number

Princeton, Nj

Bedminster, Nj

Lead Marketing Manager – AT&T Mobility  Managed the creative development, implementation, and results tracking of integrated marketing plans Created customer collateral in various forms, utilizing tactics such as e-mail, online, and print mediums Developed strategic partnerships with internal and external teams to increase market penetration Interfaced with Sales teams to communicate new offers/promotions/sales tools for messaging to customers Acted as Sales advocate, providing Sales requirements to organizations such as Product, Corporate Communications, and outside vendors during the creation of new offers, promotions, and marketing material Managed budgets allocated for use in the creation of account specific collateral and marketing campaigns

Bedminster, Nj

 Supported top revenue generating accounts and Sales teams, creating account specific market plans  Interfaced with Product, Legal, and outside vendors, representing Sales and ultimately external Customers to ensure segment requirements met/considered when creating new offers, promotions, and programs  Created marketing content for inclusion on Marketing and Sales Portals, providing the latest on special offers/promotions and customer collateral  Partnered with Product, Finance, and Legal teams to create special promotions and marketing campaigns that were ultimately adopted by other teams within the business

Bedminster, Nj

 Created special offers, features, and promotions connected with Local Services  Interfaced with Product, Legal, Strategic Pricing, Process, and Systems organizations  Interfaced with various Sales segments to understand Customer requirements; supported Sales with materials to assist them with positioning offers to Customers Managed rate refreshes, including posting of new rates in the web pricing tool, used by the Sales community

Bridgewater, Nj

 Acted as point of escalation for the Ordering Fulfillment Centers; addressed trouble tickets – in test and production environments Interfaced with various ordering and billing system development organizations, ensuring issues/tickets prioritized and worked appropriately Identified root causes and managed system fixes to completion Identified work around/interim solutions when appropriate Supported three A-Band Managers