Joann Bradley

Joann Bradley Email and Phone Number

Senior Campaign Manager @ Hibu
North Wales, PA, US
Joann Bradley's Location
North Wales, Pennsylvania, United States, United States
Joann Bradley's Contact Details

Joann Bradley personal email

n/a

Joann Bradley phone numbers

About Joann Bradley

Experienced advertising/marketing professional with a wide range of expertise, specialization in campaign management and marketing automation, a superior work ethic, excellent communication skills, and proven record of success.

Joann Bradley's Current Company Details
Hibu

Hibu

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Senior Campaign Manager
North Wales, PA, US
Website:
hibu.com
Employees:
4519
Joann Bradley Work Experience Details
  • Hibu
    Senior Campaign Manager
    Hibu
    North Wales, Pa, Us
    View
  • Hibu
    Senior Abm Campaign Manager
    Hibu Feb 2016 - Present
    King Of Prussia Pa
    Responsible for increasing ROI by managing all aspects of planning, creating and implementing automated marketing campaigns using Eloqua software platform and integrating with Salesforce CRM, as well as reporting and optimizing campaign performance to achieve marketing goals.
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  • Hibu
    Us Head Of Campaign Management
    Hibu Dec 2013 - Jan 2016
    King Of Prussia, Pa
    Responsible for the local customization and execution of US campaigns to drive customer acquisition, engagement and growth; working closely with various teams to deliver global and tactical campaigns at a local level; the leadership, management and development of the US Campaign Management team and ensuring campaigns are aligned to Global strategy and US priorities; serving as US Lead for Global Brand Team and managing brand campaign localization and implementation and final US approvals of marketing collateral and communications; liaising closely with the Brand, Design, Legal, Product Marketing, Product Management, Traffic, Database/Analytics and Customer Experience functions to ensure successful, consistent execution and delivery of the plan.- President's Achievement Award 2013
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  • Hibu
    Us Brand & Gtm Senior Campaign Manager
    Hibu Apr 2012 - Nov 2013
    King Of Prussia, Pa
    Created and execute integrated marketing plans to support global messaging strategy and campaign activity, ensuring brand consistency and TOV across sales, advertising and marketing collateral; Interact with key stakeholders in marketing shared service team, business units and GEO leadership to deliver strategic corporate objectives; Lead US campaign efforts, manage US agencies, support US marketing activities, and drive hibu brand engagement externally; Develop and support advertising and marketing campaigns (pilot, product and brand), demand generation and social engagement initiatives; Train and mentor new employees; Provide innovative solutions to enhance customer experience through communications and collateral; Monitor and manage ROI and daily operational budget, employ decision making and effective use of available resources
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  • Yellowbook
    Senior Advertising Manager
    Yellowbook Oct 2001 - Mar 2012
    King Of Prussia, Pa
    Provided strategic advertising and direct marketing support nationwide, implemented and managed brand policies across organization, supervised advertising team members and external agencies, responsible for budget management, creative/process management, and strategy-focused marketing initiatives.- President's Achievement Award, 2011- Most Valuable Teammate, Big Fall Event 2010
  • La Weight Loss
    Television Producer/Senior Copywriter
    La Weight Loss Feb 2001 - Jul 2001
    Horsham, Pa
    Planned, produced, cast, directed and edited television commercials, training videos, orientation videos and other audio-visual materials; Wrote copy for training materials, print ads, television/video scripts, brochures and manuals.
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  • Nutrisystem
    Vice President Of Advertising/Marketing
    Nutrisystem Aug 1995 - Jan 2001
    Horsham, Pa
    Developed and implemented strategic advertising and marketing programs to support national online weight loss program, corporate and franchise centers, direct sales team, and consumer packaged goods sales; managed advertising budget; supervised advertising team, developed and produced television, print, radio, outdoor, internet and direct mail advertising, packaging, sales and support materials, orientation videos, training manuals/videos, program/product brochures, center design specs, quarterly newsletters; managed toll-free call routing system, focus group research, marketing communication and traffic.POSITIONS:- Vice President of Advertising/Marketing, 6/00-1/01- Director of Advertising/Marketing, 1/98-1/99- Advertising Manager, 2/97-1/98- Advertising Coordinator, 8/95-2/97
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  • Little Souls, Inc.
    Director Of Marketing
    Little Souls, Inc. Mar 2000 - Jun 2000
    Bridgeport, Pa
    Developed annual marketing plan, sold to online and offline retailers, managed customer relationships, coordinated and staffed trade shows.
  • Thomas J. Paul, Inc.
    Account Executive
    Thomas J. Paul, Inc. Jan 1999 - Mar 2000
    Designed and implemented promotional programs for major brands such as M&M/Mars, including logo/package redesign, point-of-sale materials, in-store displays, consumer/trade ads, and trade show booth design; interpreted client input, directed creative efforts, presented to senior level clients, and prepared estimates/invoices.
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Joann Bradley Skills

Strategic Brand Building Lead Generation Direct Marketing Multi Channel Marketing Creative Development Campaign Management Supervisory Skills Website Development Copywriting/editing Video Production Business Communications Problem Solving B To C And B To B Industry Experience Competent Multi Tasker B2b Powerpoint Creative Direction Retail Brand Management Digital Marketing Integrated Marketing Marketing Management Strategy Direct Mail Seo Marketing Online Advertising Advertising Web Analytics Marketing Strategy Sem Crm Direct Sales Management Advertising Management Ppc Customer Relationship Management Business To Business Mobile Marketing New Media Search Engine Marketing Search Engine Optimization

Joann Bradley Education Details

Frequently Asked Questions about Joann Bradley

What company does Joann Bradley work for?

Joann Bradley works for Hibu

What is Joann Bradley's role at the current company?

Joann Bradley's current role is Senior Campaign Manager.

What is Joann Bradley's email address?

Joann Bradley's email address is ma****@****ast.net

What is Joann Bradley's direct phone number?

Joann Bradley's direct phone number is +161073*****

What schools did Joann Bradley attend?

Joann Bradley attended University Of Richmond - Robins School Of Business.

What skills is Joann Bradley known for?

Joann Bradley has skills like Strategic Brand Building, Lead Generation, Direct Marketing, Multi Channel Marketing, Creative Development, Campaign Management, Supervisory Skills, Website Development, Copywriting/editing, Video Production, Business Communications, Problem Solving.

Who are Joann Bradley's colleagues?

Joann Bradley's colleagues are Patty Jones, Brittney Brown, Christopher Skelton, Cieza (Pe), Justin C., Alexander Alt, Val Huffman.

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