João Fernandes Email & Phone Number

São Paulo E Região, Brasil

Focused on marketing & communication for brands.

I worked on the implementation of e-commerce at Santander, promoting the analytical culture and agile methodology, focused on the user experience. Responsible for the operation and analysis of omnichannel sales campaigns (Internet Banking, App, SMS, ATM / Caixa Eletrônico), working on evolution of the customer journey, communication rule and conversion indicators.

I was part of the team of branding experts, gathered to build Walmart.com's e-commerce communication. Responsible for the development of the new brand guide, for producing daily campaigns, hot sites, exclusive contents and browsing experiences to present discounts, product details, comparisons and, specially, to keep consumers interested in the online store.

Miami/Fort Lauderdale E Região, Estados Unidos

Remote collaboration focused on building the Delta Air Lines brand in Latin America with the DK Partners agency, located in Miami, Florida. Responsible for creating and adapting advertising campaigns, events, promotional actions and exclusive content for social media.

São Paulo E Região, Brasil

During the pre-FIFA World Cup Brazil 2014, I was responsible for planning and creating promotional campaigns and brand activation for official sponsors, product development and prospecting for new business opportunities.

São Paulo E Região, Brasil

At NBSETE I was responsible for creating and executing promotional, endomarketing and digital campaigns for major telephone companies in Brazil: TIM, Vivo and Claro.

São Paulo E Região, Brasil

nbs was the perfect to start my career. As internship I work with the communication for brands such as Oi, Suvinil, Ford, Hopi-Hari, Zap and Eparema. Creating magazine ads, radio spots, television campaigns, product launches and more.