As an accredited UCI Cycling Agent I help market professional cyclists and promote their careers. We are responsible for communications with team owners, sports directors, coaches and sponsors in all aspects of our athletes relationships. We are also responsible for making recommendations in regards to our athlete's options and our primary role is to broker and negotiate contracts for our riders. In addition to finding income sources for our athletes we handle public relations and branding matters for our clients and provide resources to help our clients make smart financial decisions.

Oversee brand development and strategic planning for inGamba the adventure cycling company founded with a tweet in September 2010. You can find me as easily behind a desk planning adventures and doing partnerships with companies such as Pinarello, Giordana, Mercedes Benz and Ermenegildo Zegna as well as on the bike leading trips and sharing our passion for great riding, food and wine with our guests in Italy and Portugal. Our business is introducing people to a world they may not know existed through the relationships we have in Chianti, the Dolomites and Portugal. Sharing with them experiences around great riding, amazing food and incredible wines.

I helped financial services marketers connect with the world’s largest audience of influential, affluent and successful professionals. My responsibilities included leading an account team that was focused on understanding our clients’ objectives, sharing insights about their customers, building marketing and advertising programs that delivered results, and providing intelligence to measure the effectiveness of those programs. Clients included Intel, Charles Schwab and Visa.

• Competed in the sport's premier league as part of one of the leading teams in the world• Authored "The Breakaway" blog on Bicycling.com averaging 15,000 readers per entry• Developed and managed fan base through Facebook, Twitter and YouTube

• Directly oversaw a sales staff of 10 sales people including print and online media• Led magazine turnaround with revenue growth of 16%, 21% and 12% in first three years and broke one million dollar online mark within two years of arrival • Created new revenue streams for the magazine with brand extensions into cycling travel, clothing licensing and a Bicycling Magazine branded credit card• Led team with over 370 new accounts and the top earning issue in magazine’s history • Created Rodale’s first truly integrated advertising package with a Saab sponsorship of our Tour de France coverage in book and online leading to 2,000 test drives • Magazine was on ADWEEK’s prestigious Hot list four-year’s in a row recognizing exceptional ad revenue growth, circulation vitality and general brand buzz

• Oversaw magazine turnaround achieving advertising budget within 3 issues of arrival, finishing first year +16 % and on ADWEEK’s prestigious Hot List• Led team that broke 57 new accounts in its first year, 66% of which were non-endemic including advertisers such as Land Rover, Pfizer, Westin, Motorola and Miller

• From the August 04 – January 05 issues oversaw Italian and domestic fashion categories, representing an average of 30% of total magazine advertising revenue• Increased 2004 pages by 10% in domestic fashion, and 7% in Italian fashion category• New business included Geox and Verri, while growth accounts included Dolce & Gabbana, Hugo Boss, Phillips Van Heusen and Burberry• From the February – July 04 issues oversaw Italian fashion, timepieces/jewelry and grooming categories, representing an average of 22% of total magazine advertising • Grew timepieces category by 24% in first half, growth in Rolex, Tiffany and Breitling • Increased 2003 revenue by 10% in Italian/European fashion category, new business included YSL, Ligne Roset, Bruno Magli, Cesare Paciotti and Luciano Barbera

• Developed concept for Tuscan Wine insert in Esquire, SmartMoney and Town & Country• Oversaw relationships with US based Italian clients for Italia Life in I Style project• Developed relationships with Swiss and German financial companies for SmartMoney magazine including UBS, Allianz, Credit Suisse, Dresdner Bank and Winterthour• Introduced O and Cosmopolitan to Italian fashion clients, key account targets included Giorgio Armani, JP Tod’s, Marina Rinaldi, Missoni and Gianfranco Ferré

• Directly oversaw 40 employees in Ad Sales, Marketing and Circulation Departments• Developed new Sales Management System for 18 sales people and 2 managers focusing mainly on creating presentations, sales training and relationship building skills • Responsible for budgets as well as strategic planning for advertising sales department including developing corporate packages to address down advertising environment• Developed marketing plan for 2002 to support print and online properties built around in house print ads, radio spots and 18 wheel promotional truck that visited national markets

• Oversaw e-commerce initiative for SmartMoney.com including three redesigns and launches of SmartMart, a financial products targeted e-commerce section of the site• Negotiated and closed thirty-five strategic partnerships with various B2C companies that resulted in first year revenues of $1.5MM and second year revenues of $2.5MM• Worked closely with National Sales Group of five sales reps to develop and maintain client relationships throughout the US, resulting in fifteen new accounts being opened• Co-developed initial plan for licensing SmartMoney content to other web sites such asAmerican Express, Fidelity and JP Morgan to reinforce their personal finance content

• Assisted VP of Business Development in major portal and ISP distribution partnerships for HomeArts.com with companies such as AOL, Lycos, Excite, Snap and Mindspring• Handled partnerships with twenty-five local ISP’s resulting in a 5% traffic increase

• Worked closely with 5 sales reps in national sales group focusing primarily on research and proposal preparation for sales pitches to corporate clients