• Developed a messaging platform to support consistent communications about the company, its differentiators, employment brand, initiatives and values across all audiences. • Provided strategic direction for internal and external corporate communications efforts, including agency management.• Launched and produced a formal internal communications program, including a weekly e-mail newsletter, Intranet content and executive communications. • Created a comprehensive crisis communication plan – including core messages, holding statements and escalation matrix – to cover all external and internal stakeholders. • Supported safety to develop comprehensive, video-based Human Performance safety onboarding.• Managed all internal and external communications through the COVID-19 pandemic.• Developed abstracts and content for presentations at professional conferences; drafted award entries.

Provided strategies and content for a wide range of businesses, including aerospace, health and human services, real estate development, energy, pharmaceutical manufacturing, education and non-profits.

Perdue Farms is a multibillion-dollar, international branded food and agriculture company. • Delivered communications leadership as the company grew from one to multiple brands, maintaining the company’s core identity while championing legacy and acquired brands. Collaborated closely with marketing.• Led communications through changing consumer and stakeholder expectations, establishing leadership in no-antibiotics-ever production, enhanced animal care and organic production, with significant and ongoing national media coverage. • Created internal communications, ensuring smooth transitions during acquisitions, facility closings, new ventures and changes in management and family leadership. Developed annual town hall meetings. • Provided crisis communication leadership, protecting brand equity and stakeholder trust through attacks by adversarial groups, negative media coverage, recalls, lawsuits, production incidents and accidents and natural and man-made disasters. Represented company as media spokesperson. • Launched the CSR platform and developed its first Company Stewardship and Animal Care reports. • Directed corporate communications strategies as the company progressed in the digital space; launched corporate social media properties and developed content with double-digit engagement rates. Previous positions: Internal Communications Coordinator, Corporate Communications Manager