Joe Kaplan Email & Phone Number

Orange County, California Area

Shanghai, China

Managed sales and service for Enodis brands in Asia Pacific region, including the development of strategies to increase sales to various market segments. Enodis was a manufacturer of commercial equipment for the foodservice industry.• Increased sales by 7% for overall group of 12 brands / operating companies• Fostered teamwork approach among the various brand sales managers by conducting regional meetings, soliciting input and assigning group tasks to regional managers• Restructured distribution in select markets in order to create greater synergy in market approach and increase sales• Assisted in creation and management of Enodis Shanghai, distribution and service organization to increase sales of Enodis brand equipment in China• Developed Strategic long-range plan as well as annual operating plan for Asia Pacific region by market and brand • Promoted Enodis Asia Pacific to chains accounts by involving brands which were not previously selling to chains and presenting a solutions approach to chains such as McDonald’s, Yum!, Burger King and others. Directed Enodis presentations to key chains using a team of regional managers.

Shreveport, Lousiana

Directed international sales operations for Frymaster / Dean, a manufacturer of commercial cooking equipment• Increased international sales by 5%+ for Frymaster and by double-digital for Dean on an annual basis • Managed worldwide sales force including three sales managers and an administrative assistant for Europe / Middle East / Africa, Asia, Latin America, and Australia / New Zealand o Developed programs to enhance sales efforts for different market segments o Established sales office in Shanghai and hired Chinese national as sales manager for this market• Managed worldwide network of over 100 international distributors o Identified marketplace needs and developed programs to focus distributor sales efforts on Frymaster and Dean products• Coordinated international sales efforts for worldwide accounts including McDonald’s, Yum! Restaurants International, Burger King and others

Gardena, California

Managed domestic and international marketing activities for the Dean brand, a manufacturer of commercial cooking equipment• Increased sales by 10% and 12% for the Dean product line in 2000 and 2001 respectively• Managed Dean product line including positioning of existing Dean products in the marketplace, creation of new products and sales programs to increase sales of the Dean brand

Concord, New Hampshire

Directed international sales operations for Pitco Frialator, a manufacturer of commercial cooking equipment• Increased international sales by 107% for Pitco Frialator products• Hired and managed sales manager based in the U.K. for Europe and the Middle East

Norwood, Massachusetts

Managed Asia Pacific, Latin America, Middle East and Africa sales territories for a manufacturer of commercial beverage dispensers

Tokyo, Japan

Mba, Graduated With Distinction

Bachelor Of Arts - Ba, Polticial Science - Major; Economics - Minor