Joe Ruppel Email and Phone Number

- Provide editorial oversight of content across CPS.edu to ensure consistent quality, content findability, and user experience.- Provide guidance to internal teams needing assistance in creating or transforming their content to be parent-facing and supportive of usability and editorial best practices.- Manage the content matrix and editorial calendar for CPS.edu, which include requirements for each primary and audience-specific section of the site.- Curate and update the CPS.edu homepage, top-level landing pages, and audience-specific site pages.- Participate in user research and user testing activities and develop content recommendations from observations and insights.- Lead content author training in writing and optimizing content for the web and using Episerver to review, edit, and prepare content for publishing.

-Manage website and organize content on chicagotribune.com for relevancy, search optimization, and user experience.-Program homepage and topic pages with content updates, new layouts, and refined CMS workflows.-Produce, edit, and publish written content, audio clips, photos, and videos across more than 50 sections of the website.-Coordinate with cross-functional teams to develop strategies to drive audience growth, advance the newsroom's digital transformation, and set the editorial calendar.-Manage relationship with audiences across multiple channels, including daily newsletters, social media, mobile app, push notifications, and multimedia projects.-Train newsroom staff on best practices in SEO, social media, web analytics, headline writing, and content management.-Use metrics in Google Analytics, Chartbeat, and Metrics for News to monitor traffic and drive daily editorial decisions.-Coordinate social media for more than 10 channels. Grew Twitter following to 1 million+, launched first Reddit presence.-Co-created and wrote a millennial-focused newsletter, taking the idea from concept to a weekly publication

-Designed and updated client websites on platforms including WordPress, Squarespace, Shopify, and Indiegogo.-Produced and authored high-quality digital content for client websites, including web copy, blog posts, and videos.-Drove branding and inbound marketing strategy for digital marketing agency and 10+ clients.

-Supervised a team with 2 direct reports and managed digital operations for 3 of the brand's largest suburban newspapers.-Migrated 50+ websites to a new content management system and trained staff on platform operations.-Wrote web-focused stories about events, people and places in suburban Chicago communities.-Identified opportunities to use tools for mapping, data visuals, video and audio content.