Joe Becerra Email & Phone Number

Hamilton, ON, CA

Greater Hamilton Area

Greater Toronto Area, Canada

Toronto, Ontario, Canada

Greater Toronto Area

Greater Toronto Area

Mississauga

• 55% increase in mobile phone activations within six months, improving 43 activations per kiosk to 84 by designing and delivering a national selling and coaching skills training program for managers
• Developed and facilitated new hire and operations online training for District Managers and Store Managers to support launch of 35 wireless kiosks within Loblaw stores
• Efficiently managed the opening and setting up of 35 wireless kiosks in Eastern Ontario and Western Canada

• Led training team that facilitated and prepared an average of 800 new store management trainees per year to operate Walmart locations
• Saved $39,966 for training department by implementing budgeting tool that allowed for cost analysis and cost control
• Developed a national scenario based assessment for Co Managers to support panel selection process improving job fit, performance and succession planning for future Store Managers

• Colaborated with 13 Contract Regional Managers to deliver the Virgin customer brand to 80 wireless kiosks across Canada
• Improved in stock from 80% to 98% for 87 stores resulting in 100% increase in sales and profit over seven months for wireless accessory sales by managing and delivering vendor-managed inventory solution
• Exceeded post paid wireless sales budget by 209% over 8 month period through product allocation and training initiatives

• Day to day operations and management of electronics retail specializing in consumer electronic products, services, entertainment and appliance sales. In adition the recruiting and development of future leaders.
• Exceeded budgeted sales by 20% in 30 days analyzed staff competencies revised operations procedures including greeting customers quickly that strengthened underperforming media department
• Delivered 99% in stock from 85% of weekly flyer program by implementing flyer pre-planning meetings between Merchandising team and Department Managers

• Guided and stimulated external training partnerships with national product suppliers to leverage product knowledge facilitation and online resources.
• Assisted buyers to launch new products and services through job aids, online video presentation and training development.
• Collaborated with Senior Executive team to implement monthly communications and training needs for the success of marketing and advertising campaigns.

• Improved wireless sales certification for staff from 10% to 30% within 90 days by establishing custom curriculum and making content completion records available to District Managers
• Partnered with Director of Wireless to support promotional campaign through training, job aids and online product knowledge contributing to company record of 80,000 new activations in 5 weeks.
• Implemented successful new product launch for Monster Cable by coordinating facilitated training across Canada for 3,000 employees within 6 weeks

• Specialized in turning underperforming districts ranging from 22 to 30 stores $22–$27M in sales resulting in double digit sales and profit gains each fiscal year over an 8 year period
• Secured 7 out of 12 national monthly awards for top sales and profit improvements out of 18 districts
• Introduced in store credit card selling program improving sales 50% within 12 months that contributed highest sales increase record over 18 districts of $4,325,333 on top of a $2.5m previous year gain

Promoted from Sales Associate to Assistant Manager, Store Manager and then District Manager.Radio Shack consumer Electronics RetailerRadio Shack - Purchased by Circuit City The Source by Circuit City - 2004The Source by Circuit City- Purchased by Bell Canada - The Source - 2009