Joe Franklin Email and Phone Number
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As an innovative, intuitive, and collaborative executive leader, I've achieved a solid track record of success empowering marketing teams to achieve creative excellence across a variety of media including web, email, film, digital, print, direct mail, retail merchandising, and events. In each of my professional roles, I've proven myself to be a skilled analyst and careful planner with a penchant for inclusive leadership and proactive communication. At the same time, I possess advanced technical proficiency in MS Office and Adobe Creative Cloud. As a result, I'm poised to establish, foster, and maintain solid partnerships with key stakeholders to ensure comprehensive understanding of competitive landscapes, market trends, and target audiences. Please connect with me to learn more about my professional experiences and network.
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Creative DirectorAveva Jan 2022 - PresentSan Leandro, California, United States -
Global Brand Creative DirectorSage Aug 2018 - Jan 2022San Jose, CaI was promoted to this position to drive brand strategy for global products, services, events, and partnerships. In essence, I direct and guide cross-functional brand design teams in the development and implementation of award-winning solutions to elevate the Sage brand through highly visible projects. At the same time, I review and verify design team deliverables for alignment to over overall brand vision.Some of my proudest achievements to date include:• Currently leading the Sage brand through a major repositioning campaign, overseeing the end-to-end design of our brand promise, logo, visual design system, tone of voice, typeface, graphics, and motion principles.• Serve effectively as primary point of contact in the approval of all advertising campaigns, both on and offline.• Valued by executive leadership teams for my ability to guide regional creative directors and in-house design and copywriting teams through the utilization of basic design principles. -
Brand Creative DirectorSage 2016 - 2018San Francisco, CaDuring this time, I owned responsibility for facilitating execution of global strategy for creative branding, advertising, marketing, and media relations. At the same time, I built and maintained open lines of communication with copywriters, art directors, and multimedia designers across three global offices. I also empowered brand creative services teams to raise brand health metrics.Some of my most important achievements include:• Selected, amongst peers, to serve as in-house creative on global campaign that showcased Sage's ability to help small businesses emerge stronger after global pandemic shutdown.• Recognized for creative and results-focused approach in branding of products and services, through naming, packaging, and industrial design.• Exhibited immense capacity for leadership as primary interface in communication of brand direction across all business channels.
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Creative Marketing DirectorRoyal Robbins Llc 2013 - 2015San Francisco, CaDuring this time, I oversaw development and execution of all corporate brand marketing initiatives, guiding internal creative services teams in activities ranging from building brand awareness to triggering demand generation. In doing so, I was tasked with building and mentoring a team of art directors, copywriters, and campaign managers to carry out a 360-degree rebranding campaign.Some of my most significant contributions include:• Succeeded in leading end-to-end design and execution of 360-degree rebranding of company from a simple travel brand to a new-world heritage brand, which I achieved through launch of several digital events.• Proved highly efficient and effective in developing a POS display program that yielded positive results.• Triggered 65% increase on YoY online revenue through effective launch of rebranding campaign -
Creative Marketing DirectorLivebooks, Inc. & Pinhole Pro 2012 - 2013Sausalito, CaHere, I orchestrated the full lifecycle integration of two major brand acquisitions while holding concurrent responsibility for devising a marketing plan across brands. Effectively, I formulated brand building strategy to generate high-level awareness and bottom-of-funnel demand generation.Some of my most memorable achievements include:• Enabled integration of two major brand acquisitions that yielded an increase in brand awareness of approximately 8% in select markets.• Coordinated multiple high-profile trade shows, designing everything from booth graphics and design to messaging strategies and onsite logistics.• Boosted social community involvement by 300% through delivery of improved content strategies and brand ambassador program. -
Sr. CopywriterRiverbed Technology 2009 - 2012San Francisco, CaIn this role, I led collaborative activities with regional marketing heads to ensure global brand alignments of all print and digital signage and collateral. I also mentored campaign teams and provided action-based feedback in a timely fashion to bolster team performance and overall quality of deliverables.Some of my most important accomplishments include:• Decreased overall lead generation costs by 15% through use of webinars, gated online collateral, email, and direct mail.• Gained significant experience in influencing strategic decision making processes at the C-suite level. -
CopywriterSeismicom 2007 - 2009San Francisco• Developed award-winning campaigns for WebEx, Sun Microsystems, and Avaya• Developed, documented and maintained the agency’s brand voice• Ensured the consistency and excellence of a wide variety of marketing materials including: direct mail, email, multimedia, case studies, brochures and websites -
CopywriterGyro Group 2003 - 2006San Francisco• Developed award-winning campaigns for WebEx, Sun Microsystems, and Avaya• Developed, documented and maintained the agency’s brand voice• Ensured the consistency and excellence of a wide variety of marketing materials including: direct mail, email, multimedia, case studies, brochures and websites
Joe Franklin Skills
Joe Franklin Education Details
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Emarketing AssociationElectronic Marketing -
Direct Marketing Association (Dma)Certificate In Direct Marketing
Frequently Asked Questions about Joe Franklin
What company does Joe Franklin work for?
Joe Franklin works for Aveva
What is Joe Franklin's role at the current company?
Joe Franklin's current role is Creative Director @ AVEVA.
What is Joe Franklin's email address?
Joe Franklin's email address is jo****@****age.com
What is Joe Franklin's direct phone number?
Joe Franklin's direct phone number is +151052*****
What schools did Joe Franklin attend?
Joe Franklin attended University Of Iowa, Emarketing Association, Direct Marketing Association (Dma).
What skills is Joe Franklin known for?
Joe Franklin has skills like Direct Mail, Email Marketing, Banners, Advertising, Social Media, Online Marketing, Blogging, Creative Development, Copywriting, Seo, Integrated Marketing, Creative Direction.
Who are Joe Franklin's colleagues?
Joe Franklin's colleagues are Naresh Kadarla, Naveen Hinduja, Tao Jin, Kiran Mudennavar, Miika Koskinen, Steven Lagrange, Jane Matheson.
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4gmail.com, fda.gov, cber.fda, verily.com2 +130179XXXXX
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3qlik.com, acegroup.com, qlikview.com -
Joe Franklin
Santa Barbara, Ca2gmail.com, gmail.com4 +142328XXXXX
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Joe Franklin
Los Angeles Metropolitan Area5planaheadevents-temecula.com, joepfranklin.com, chapman.edu, co-opfs.org, co-opfs.org3 +171460XXXXX
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