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Joel R. Email & Phone Number

Proven B2B High-Tech Marketing Professional at Checkmarx
Location: Tel Aviv-Yafo, Tel Aviv District, Israel 13 work roles 2 schools
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Role
Proven B2B High-Tech Marketing Professional
Location
Tel Aviv-Yafo, Tel Aviv District, Israel
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Who is Joel R.? Overview

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Joel R. is listed as Proven B2B High-Tech Marketing Professional at Checkmarx, a company with 663 employees, based in Tel Aviv-Yafo, Tel Aviv District, Israel. AeroLeads shows a matched LinkedIn profile for Joel R..

Joel R. previously worked as Senior Product Marketing Manager at Checkmarx and VP Marketing at Convizit. Joel R. holds Master Of Science (M.Sc.), Business Management from Boston University/Ben-Gurion University (Joint Masters Program), Israel.

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Checkmarx

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Profile bio

About Joel R.

Joel is a proven marketing and product executive with a broad skill set, specializing in the high-tech field. He has extensive experience managing marketing for, and providing marketing consulting to, dozens of B2B tech companies, over a period of 25+ years. Joel excels at formulating marketing, positioning and product strategies, creating successful corporate branding, producing effective product marketing and content marketing materials, running winning lead-generation campaigns, leading teams, and working closely with technology/product development teams to ensure ideal product-market fit. Joel is an enthusiastic team player with excellent managerial, analytical, problem-solving and communication skills. Three times (so far!), large US technology companies (specifically, Microsoft, Salesforce and Oracle) acquired startups at which Joel was serving as head of marketing.

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Joel R.'s current company

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Checkmarx
Checkmarx
Proven B2B High-Tech Marketing Professional
new york, new york, united states
Website
Employees
663
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13 roles · 33 years

Joel R. work experience

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Senior Product Marketing Manager

Current

Tel Aviv District, Israel

Checkmarx is the leading application security provider, offering the industry’s most comprehensive and innovative cloud-native platform, Checkmarx One. CISOs, security teams, and development teams at more than 1,800 enterprises, including half of Fortune 100 organizations, use Checkmarx to intelligently and efficiently minimize application risk, from code.

May 2024 - Present

Vp Marketing

Tel Aviv, Israel

Leds the company's marketing efforts, from strategy through execution, and served as a member of the company's management team.

May 2020 - Jul 2023

B2B High-Tech Marketing Manager

Freelance Cmo

Worldwide

One-man outsourced marketing department, expert in: (1) Developing and executing comprehensive marketing plans. (2) Developing and producing product marketing and marcom materials (websites, brochures, datasheets, white papers, case studies, sales presentations, blog posts, marketing videos, ads, lead-gen campaigns, trade shows, etc.). (3) Management of.

Sep 2001 - May 2020

Principal Marketing Specialist, Oracle Data Cloud

Member of Oracle Data Cloud's content team, developing sales and marketing materials used to educate and drive demand for Oracle Data Cloud products and services.

Jun 2016 - Aug 2018

Director Of Product Marketing

Tel Aviv, Israel

Managed this startup company's product marketing functions, including product positioning, core messaging development, corporate ID development, marcom material development (website, brochures, presentations, case studies, etc.), PR and advertising. Crosswise was acquired by Oracle in May, 2016, while serving as Director of Product Marketing.

Jun 2015 - May 2016

Director Of Product Marketing

Hod Hasharon, Israel

Managed the company's product marketing functions in tandem with the company's founder and CEO, including strategic positioning, development of all marcom materials (website, video, brochures, sales presentations, etc.), website management, development of all customer-facing materials, lead qualification and product management.

Oct 2010 - May 2012

Head Of Marketing

Jerusalem, Israel

Managed all marketing functions for the company, including strategic positioning, corporate ID development, development of all marcom materials (website, datasheets, advertisements, white papers, etc.), website management and optimization, online lead generation and preparation of trade show appearances. The company was acquired by salesforce.com while.

Nov 2009 - Sep 2011

Head Of Marketing

Jerusalem, Israel

Managed all marketing functions for the company, focusing on strategic research and positioning, corporate ID development, website development and management, development of all marcom materials (brochures, datasheets, advertisements, sales presentations, white papers, etc.), management of highly successful Web-based lead-generation campaigns, preparation.

Jan 2006 - May 2008

Director Of Internal Operations

Dealtime (Acquired By Ebay)

New York City

Developed systems to improve the effectiveness of interactions between software development, business development, and management departments spread across offices in five countries (“process guru”). Managed the ongoing prioritization of R&D efforts based on business needs. Established a global corporate intranet which included near-realtime reports of all.

Jan 2001 - Jun 2001

Director Of Marketing And Product Strategy

Zactus, Inc.

New York City

Led strategic development and marketing for a dot-com start-up. Defined specifications for the technological, content and community implementation teams based on market research and analysis conducted in-house and by external consultants. Developed business relationships. Prepared the business plan and other investor-oriented materials. Participated in.

1999 - 2000 ~1 yr

Chief Investment Analyst

Kentech Ventures, Ltd.

Ramat Gan, Israel

Launched new high-tech start-up companies. Analyzed the business and technological aspects of hundreds of start-up company proposals by meeting with entrepreneurs and conducting market research. Determined suitability of seed investments in the Internet, enterprise software and data communications fields. Formulated strategies and created business plans..

1998 - 2000 ~2 yrs

Founder And General Manager

Opposite Software

Israel

Established and managed a start-up company active in the field of Web and intranet site content management software. Managed product design, marketing, sales, technology development, and technical support. Negotiated and closed OEM agreements (both sales and purchases). Specialized in Web-based banner advertising and Internet "guerilla marketing."

1996 - 1998 ~2 yrs

Vice President Of Marketing

Israel

Managed four-person marketing department. Primary responsibilities included marketing strategy, international press relations, marketing communications, print advertising, Internet marketing, trade shows, product management, market research, competitive analysis, and functional product design. BOS develops and markets IP telephony, remote LAN access, and.

1993 - 1998 ~5 yrs
Team & coworkers

Colleagues at Checkmarx

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2 education records

Joel R. education

Master Of Science (M.Sc.), Business Management

Boston University/Ben-Gurion University (Joint Masters Program), Israel

Graduated with the highest grade-point average of the class.

FAQ

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What company does Joel R. work for?

Joel R. works for Checkmarx.

What is Joel R.'s role at Checkmarx?

Joel R. is listed as Proven B2B High-Tech Marketing Professional at Checkmarx.

Where is Joel R. based?

Joel R. is based in Tel Aviv-Yafo, Tel Aviv District, Israel while working with Checkmarx.

What companies has Joel R. worked for?

Joel R. has worked for Checkmarx, Convizit, Freelance Cmo, Oracle, and Oracle | Crosswise.

Who are Joel R.'s colleagues at Checkmarx?

Joel R.'s colleagues at Checkmarx include Andrew Schmit, Aditya Rathore, Chris Merritt, Ricky Times, and Avshalom Frishtik.

How can I contact Joel R.?

You can use AeroLeads to view verified contact signals for Joel R. at Checkmarx, including work email, phone, and LinkedIn data when available.

What schools did Joel R. attend?

Joel R. holds Master Of Science (M.Sc.), Business Management from Boston University/Ben-Gurion University (Joint Masters Program), Israel.

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