Director Of Online Marketing
Total Travel & Tickets
• Researched and analyzed thousands of keyword phrases in an effort to gain top placement in search engines using organic SEO, as well as SEM methods. • Developed techniques and formulas to drive SEO campaigns. • Developed strategies, and managed team of web developers and content producers, for the goal of achieving high ranks, high traffic, and conversion rate optimization. • Managed marketing and advertising budgets. • Increased online sales revenue over 200% within three months of implementing a comprehensive SEO strategy and campaign. Increased revenue several million dollars per year. • Achieved Top 5 search engine rankings with many of the web’s most competitive keyword phrases.• Increased inbound sales call volume by multiple factors• Aggregated, mined, processed, and analyzed data from multiple international sources in order to leverage big data to automate online marketing efforts, streamline operational business processes, monitor industry trending activity, scale and automate purchasing power, and influence pricing.