As the Director of Marketing & Commercial Sales, I am responsible for leading the integration and execution of marketing, sales, and lead management strategies to drive business growth and revenue. This role consolidates marketing and sales management under a unified approach, ensuring efficiency, consistency, and alignment across all initiatives.Key Responsibilities:Sales and Marketing Strategy Development: I develop and implement integrated strategies to achieve revenue targets, ensuring that marketing and sales efforts are aligned to maximize impact and drive growth.Lead and Campaign Management: I utilize HubSpot to manage leads, campaign funnels, email marketing, and sales pipelines. I oversee the execution of targeted email marketing campaigns aimed at nurturing leads and converting prospects.Collaboration with Operations: I work closely with the VP of Operations to build strategies, set goals, and develop comprehensive reporting frameworks that align operational goals with marketing and sales objectives.Sales Team Management: I oversee and support a nationwide sales staff, ensuring effective follow-up and engagement with leads and accounts to drive sales success.

Project manager and managed the advertising and marketing strategies for the company